{"id":2775,"date":"2023-03-22T10:29:02","date_gmt":"2023-03-22T10:29:02","guid":{"rendered":"https:\/\/practicalhealthpsychology.com\/?p=2775"},"modified":"2025-11-04T13:57:02","modified_gmt":"2025-11-04T13:57:02","slug":"effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals","status":"publish","type":"post","link":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/","title":{"rendered":"<strong>\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432<\/strong>"},"content":{"rendered":"<p><strong><em>\u0412\u0456\u043a\u0442\u043e\u0440\u0456\u044f \u0412\u0443\u0444 (<\/em><em>Victoria Woof) \u0442\u0430 \u0414\u0435\u0432\u0456\u0434 \u0424\u0440\u0435\u043d\u0447 (David French), \u041c\u0430\u043d\u0447\u0435\u0441\u0442\u0435\u0440\u0441\u044c\u043a\u0438\u0439 \u0446\u0435\u043d\u0442\u0440 \u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0456\u0457 \u0437\u0434\u043e\u0440\u043e\u0432\u2019\u044f, \u041c\u0430\u043d\u0447\u0435\u0441\u0442\u0435\u0440\u0441\u044c\u043a\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442, \u0412\u0435\u043b\u0438\u043a\u043e\u0431\u0440\u0438\u0442\u0430\u043d\u0456\u044f<\/em><\/strong><\/p>\n<p>\u0422\u0440\u0430\u0434\u0438\u0446\u0456\u0439\u043d\u043e \u0432 \u043c\u0435\u0434\u0438\u0446\u0438\u043d\u0456 \u0442\u0430 \u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0456\u0457 \u0437\u0434\u043e\u0440\u043e\u0432\u2019\u044f \u043c\u0435\u0434\u0438\u0447\u043d\u0456 \u043f\u0440\u0430\u0446\u0456\u0432\u043d\u0438\u043a\u0438 \u043d\u0430\u0434\u0430\u0432\u0430\u043b\u0438 \u043f\u0430\u0446\u0456\u0454\u043d\u0442\u0430\u043c \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u0456 \u0434\u0430\u043d\u0456 \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u043d\u044f \u0437 \u043c\u0435\u0442\u043e\u044e \u0437\u0430\u043f\u043e\u0431\u0456\u0433\u0430\u043d\u043d\u044f \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u043d\u044e. \u0423 \u0442\u0438\u0445 \u0432\u0438\u043f\u0430\u0434\u043a\u0430\u0445, \u043a\u043e\u043b\u0438 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u0441\u043f\u0440\u0438\u044f\u0454 \u0437\u043c\u0456\u043d\u0456 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438 \u0449\u043e\u0434\u043e \u0437\u0434\u043e\u0440\u043e\u0432\u2019\u044f, \u0446\u0435 \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0439\u043d\u043e \u043c\u043e\u0436\u0435 \u0437\u043c\u0435\u043d\u0448\u0438\u0442\u0438 \u0440\u043e\u0437\u0432\u0438\u0442\u043e\u043a \u0445\u0432\u043e\u0440\u043e\u0431\u0438 \u0442\u0430 \u0432\u0438\u044f\u0432\u0438\u0442\u0438 \u0445\u0432\u043e\u0440\u043e\u0431\u0443 \u043d\u0430 \u043f\u043e\u0447\u0430\u0442\u043a\u043e\u0432\u0456\u0439 \u0441\u0442\u0430\u0434\u0456\u0457. \u041d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a \u0441\u0435\u0440\u0446\u0435\u0432\u043e-\u0441\u0443\u0434\u0438\u043d\u043d\u0438\u0445 \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u044c \u0434\u043b\u044f \u0437\u0430\u043e\u0445\u043e\u0447\u0435\u043d\u043d\u044f \u0437\u0430\u043d\u044f\u0442\u044c \u0444\u0456\u0437\u0438\u0447\u043d\u0438\u043c\u0438 \u0432\u043f\u0440\u0430\u0432\u0430\u043c\u0438 \u0442\u0430 \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f \u0434\u0456\u0454\u0442\u0438 \u0434\u043b\u044f \u0437\u043d\u0438\u0436\u0435\u043d\u043d\u044f \u0440\u0438\u0437\u0438\u043a\u0443. \u041e\u0434\u043d\u0430\u043a \u0456\u0441\u043d\u0443\u044e\u0442\u044c \u0456\u043d\u0448\u0456 \u043c\u043e\u0436\u043b\u0438\u0432\u0456 \u0446\u0456\u043b\u0456 \u0442\u0430 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438, \u044f\u043a\u0456 \u0441\u043b\u0456\u0434 \u0432\u0440\u0430\u0445\u043e\u0432\u0443\u0432\u0430\u0442\u0438 \u043f\u0440\u0438 \u043d\u0430\u0434\u0430\u043d\u043d\u0456 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u043d\u044f. \u041a\u0440\u0456\u043c \u0442\u043e\u0433\u043e, \u0446\u0456\u043b\u0456 \u043c\u0435\u0434\u0438\u0447\u043d\u0438\u0445 \u043f\u0440\u0430\u0446\u0456\u0432\u043d\u0438\u043a\u0456\u0432 \u0442\u0430 \u043f\u0430\u0446\u0456\u0454\u043d\u0442\u0456\u0432 \u0447\u0438 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043d\u0438\u043a\u0456\u0432 \u0433\u0440\u043e\u043c\u0430\u0434\u0441\u044c\u043a\u043e\u0441\u0442\u0456 \u043d\u0435 \u0437\u0430\u0432\u0436\u0434\u0438 \u043c\u043e\u0436\u0443\u0442\u044c \u0437\u0431\u0456\u0433\u0430\u0442\u0438\u0441\u044f. \u0411\u0443\u043b\u043e \u0432\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043e \u043a\u0456\u043b\u044c\u043a\u0430 \u043f\u043e\u0432\u2019\u044f\u0437\u0430\u043d\u0438\u0445 \u0446\u0456\u043b\u0435\u0439 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438, \u0443 \u0442\u043e\u043c\u0443 \u0447\u0438\u0441\u043b\u0456 \u043f\u043e\u043b\u0435\u0433\u0448\u0435\u043d\u043d\u044f \u0443\u0441\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u043e\u043c\u0443 \u0432\u0438\u0431\u043e\u0440\u0443 \u0442\u0430 \u0441\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u043d\u0438\u0445 \u0430\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0438\u0445 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0435\u0439, \u0430 \u0442\u0430\u043a\u043e\u0436 \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0456\u0457 \u0434\u043e \u0437\u043c\u0456\u043d\u0438 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438 (<u>and <\/u><a href=\"https:\/\/jamanetwork.com\/journals\/jamaoncology\/article-abstract\/2766214\">producing appropriate affective responses, as well as motivating behaviour change). <\/a><\/p>\n<p><!--more--><\/p>\n<p><strong>\u0421\u0443\u0447\u0430\u0441\u043d\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u0442\u0430 \u043d\u0430\u0441\u043b\u0456\u0434\u043a\u0438 <\/strong><\/p>\n<p>\u0414\u043b\u044f \u043f\u043e\u043b\u0435\u0433\u0448\u0435\u043d\u043d\u044f \u0440\u043e\u0437\u0443\u043c\u0456\u043d\u043d\u044f \u0447\u0438\u0441\u043b\u043e\u0432\u043e\u0457 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u0442\u0430 \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u0431\u0443\u043b\u0438 \u0440\u043e\u0437\u0433\u043b\u044f\u043d\u0443\u0442\u0456 \u0440\u0456\u0437\u043d\u0456 \u043f\u0456\u0434\u0445\u043e\u0434\u0438, \u0442\u0430\u043a\u0456 \u044f\u043a \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f \u0432\u0456\u0437\u0443\u0430\u043b\u044c\u043d\u0438\u0445 \u0443\u044f\u0432\u043b\u0435\u043d\u044c \u0440\u0438\u0437\u0438\u043a\u0443, \u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, \u043c\u0430\u0441\u0438\u0432\u0438 \u0437\u043d\u0430\u0447\u043a\u0456\u0432 (\u043f\u0456\u043a\u0442\u043e\u0433\u0440\u0430\u043c\u0438, \u0449\u043e \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0442\u044c \u043a\u0456\u043b\u044c\u043a\u0456\u0441\u0442\u044c \u043b\u044e\u0434\u0435\u0439, \u044f\u043a\u0456 \u043d\u0430\u0440\u0430\u0436\u0430\u044e\u0442\u044c\u0441\u044f \u043d\u0430 \u0440\u0438\u0437\u0438\u043a). \u0422\u0438\u043c \u043d\u0435 \u043c\u0435\u043d\u0448, \u0440\u0435\u0446\u0438\u043f\u0456\u0454\u043d\u0442\u0438 \u043f\u0440\u043e\u0434\u043e\u0432\u0436\u0443\u044e\u0442\u044c \u0432\u0456\u0434\u0447\u0443\u0432\u0430\u0442\u0438 \u0442\u0440\u0443\u0434\u043d\u043e\u0449\u0456 \u0443 \u0440\u043e\u0437\u0443\u043c\u0456\u043d\u043d\u0456 \u0447\u0438\u0441\u0435\u043b\u044c\u043d\u0438\u0445 \u0446\u0438\u0444\u0440 \u0442\u0430 \u0457\u0445 \u0437\u043d\u0430\u0447\u0435\u043d\u044c. \u0417\u043e\u043a\u0440\u0435\u043c\u0430, \u0456\u0437\u043e\u043b\u044c\u043e\u0432\u0430\u043d\u0435 \u043d\u0430\u0434\u0430\u043d\u043d\u044f \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u0442\u0430\u043a\u043e\u0433\u043e \u0440\u043e\u0434\u0443 \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438, \u043c\u0430\u0431\u0443\u0442\u044c, \u043d\u0435 \u043c\u0430\u0454 \u0437\u043d\u0430\u0447\u043d\u043e\u0433\u043e \u0447\u0438 \u0434\u043e\u0432\u0433\u043e\u0442\u0440\u0438\u0432\u0430\u043b\u043e\u0433\u043e \u0432\u043f\u043b\u0438\u0432\u0443 \u043d\u0430 \u0437\u043c\u0456\u043d\u0443 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438 (<a href=\"https:\/\/academic.oup.com\/abm\/article\/51\/5\/718\/4648590?login=true\">In particular, providing risk information of this kind in isolation does not appear to have any large or long lasting effects on behaviour change).<\/a> \u041e\u0434\u043d\u0438\u043c \u0456\u0437 \u0439\u043c\u043e\u0432\u0456\u0440\u043d\u0438\u0445 \u043f\u043e\u044f\u0441\u043d\u0435\u043d\u044c \u0442\u0430\u043a\u043e\u0457 \u0432\u0456\u0434\u0441\u0443\u0442\u043d\u043e\u0441\u0442\u0456 \u0432\u0437\u0430\u0454\u043c\u043e\u0434\u0456\u0457 \u0454 \u0442\u0435, \u0449\u043e \u0437\u043c\u0456\u043d\u0430 \u043f\u0435\u0440\u0435\u043a\u043e\u043d\u0430\u043d\u044c \u0440\u0435\u0446\u0438\u043f\u0456\u0454\u043d\u0442\u0456\u0432 \u0449\u043e\u0434\u043e \u0441\u043f\u0440\u0438\u0439\u043d\u044f\u0442\u043b\u0438\u0432\u043e\u0441\u0442\u0456 \u043b\u0438\u0448\u0435 \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u0447\u0438\u0441\u043b\u043e\u0432\u043e\u0457 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a \u0454 \u043f\u043e\u0440\u0456\u0432\u043d\u044f\u043d\u043e \u0441\u043b\u0430\u0431\u043a\u0438\u043c \u0432\u0442\u0440\u0443\u0447\u0430\u043d\u043d\u044f\u043c, \u0456\u0437 \u043f\u0435\u0440\u0435\u043a\u043e\u043d\u0430\u043d\u043d\u044f\u043c\u0438 \u0449\u043e\u0434\u043e \u0441\u0430\u043c\u043e\u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0456 \u0442\u0430 \u0437\u0434\u0430\u0442\u043d\u043e\u0441\u0442\u0456 \u0441\u043f\u0440\u0430\u0432\u043b\u044f\u0442\u0438\u0441\u044f \u0437 \u0442\u0440\u0443\u0434\u043d\u043e\u0449\u0430\u043c\u0438 (\u0442\u043e\u0431\u0442\u043e, \u043d\u0430\u0441\u043a\u0456\u043b\u044c\u043a\u0438 \u043b\u044e\u0434\u0438\u043d\u0430 \u0432\u0456\u0440\u0438\u0442\u044c, \u0449\u043e \u0432\u043e\u043d\u0430 \u0437\u0434\u0430\u0442\u043d\u0430 \u043f\u043e\u0432\u043e\u0434\u0438\u0442\u0438\u0441\u044f \u043f\u0435\u0432\u043d\u0438\u043c \u0447\u0438\u043d\u043e\u043c), \u0449\u043e \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0439\u043d\u043e \u043c\u043e\u0436\u0435 \u043c\u0430\u0442\u0438 \u0431\u0456\u043b\u044c\u0448 \u043f\u043e\u0437\u0438\u0442\u0438\u0432\u043d\u0456 \u043d\u0430\u0441\u043b\u0456\u0434\u043a\u0438 \u0434\u043b\u044f \u0437\u043c\u0456\u043d\u0438 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438 (<a href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/23731175\/\">with beliefs about self-efficacy and coping (i.e. how much an individual believes they have the capacity to carry out a behaviour) potentially having more positive implications for changing behaviour).<\/a><\/p>\n<p>\u041f\u0440\u043e\u0442\u0435, \u044f\u043a \u0437\u0430\u0437\u043d\u0430\u0447\u0430\u043b\u043e\u0441\u044f \u0440\u0430\u043d\u0456\u0448\u0435, \u0456\u0441\u043d\u0443\u044e\u0442\u044c \u0456\u043d\u0448\u0456 \u0446\u0456\u043b\u0456 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438, \u044f\u043a\u0456 \u0441\u043b\u0456\u0434 \u0432\u0440\u0430\u0445\u043e\u0432\u0443\u0432\u0430\u0442\u0438. \u0423 \u043b\u0456\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u0456 \u0449\u043e\u0434\u043e \u0440\u0438\u0437\u0438\u043a\u0443 \u0440\u0430\u043a\u0443 \u0431\u0443\u043b\u043e \u0432\u0438\u044f\u0432\u043b\u0435\u043d\u043e, \u0449\u043e \u043b\u044e\u0434\u0438\u043d\u0430 \u0440\u043e\u0437\u0443\u043c\u0456\u0454 \u0456 \u0437\u0434\u0430\u0442\u043d\u0430 \u0437\u0433\u0430\u0434\u0430\u0442\u0438 \u0441\u0432\u043e\u0457 \u043e\u0446\u0456\u043d\u043a\u0438 \u0440\u0438\u0437\u0438\u043a\u0443. \u041e\u0434\u043d\u0430\u043a \u043b\u044e\u0434\u0438 \u043d\u0435 \u0437\u0430\u0432\u0436\u0434\u0438 \u0432\u0456\u0440\u044f\u0442\u044c, \u0449\u043e \u043e\u0446\u0456\u043d\u043a\u0430 \u0440\u0438\u0437\u0438\u043a\u0443 \u0432\u0456\u0434\u043e\u0431\u0440\u0430\u0436\u0430\u0454 \u0457\u0445 \u0439\u043c\u043e\u0432\u0456\u0440\u043d\u0438\u0439 \u0440\u0438\u0437\u0438\u043a, \u043d\u0435\u0437\u0432\u0430\u0436\u0430\u044e\u0447\u0438 \u043d\u0430 \u0447\u0456\u0442\u043a\u0435 \u043f\u043e\u044f\u0441\u043d\u0435\u043d\u043d\u044f, \u043f\u0440\u0438 \u0446\u044c\u043e\u043c\u0443 \u0431\u0456\u043b\u044c\u0448\u0456\u0441\u0442\u044c \u0456\u0437 \u043d\u0438\u0445 \u043f\u0435\u0440\u0435\u043e\u0446\u0456\u043d\u044e\u044e\u0442\u044c \u0432\u043b\u0430\u0441\u043d\u0438\u0439 \u0440\u0438\u0437\u0438\u043a (<a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC6919334\/\">However, these individuals do not always believe the risk estimate reflects their perceived risk despite clear explanation, with the majority over-estimating their risk).<\/a> \u0422\u0443\u0442 \u043c\u043e\u0436\u0435 \u0437\u0434\u0430\u0442\u0438\u0441\u044f, \u0449\u043e \u043b\u044e\u0434\u0438\u043d\u0430 \u0432\u0436\u0435 \u043c\u0430\u0454 \u0443\u044f\u0432\u043b\u0435\u043d\u043d\u044f \u043f\u0440\u043e \u0432\u043b\u0430\u0441\u043d\u0438\u0439 \u0440\u0438\u0437\u0438\u043a, \u044f\u043a\u0456 \u0437\u0430\u043b\u0438\u0448\u0430\u044e\u0442\u044c\u0441\u044f \u043d\u0435\u0437\u043c\u0456\u043d\u043d\u0438\u043c\u0438, \u043a\u043e\u043b\u0438 \u043d\u0430\u0434\u0430\u0454\u0442\u044c\u0441\u044f \u0447\u0438\u0441\u043b\u043e\u0432\u0430 \u043a\u043b\u0456\u043d\u0456\u0447\u043d\u0430 \u043e\u0446\u0456\u043d\u043a\u0430. \u041e\u0442\u0436\u0435, \u0449\u043e \u043c\u043e\u0436\u0435 \u0431\u0443\u0442\u0438 \u043f\u0440\u0438\u0447\u0438\u043d\u043e\u044e \u0446\u044c\u043e\u0433\u043e?<\/p>\n<p><strong>\u0406\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u0442\u0430 \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0430 \u043e\u0446\u0456\u043d\u043a\u0430 \u0440\u0438\u0437\u0438\u043a\u0456\u0432 <\/strong><\/p>\n<p>\u041e\u0441\u043e\u0431\u0438\u0441\u0442\u0438\u0439 \u0434\u043e\u0441\u0432\u0456\u0434 \u0440\u043e\u0434\u0438\u043d\u043d\u043e\u0433\u043e \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u043d\u044f, \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u043d\u0456\u0441\u0442\u044c \u043c\u0456\u0436 \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0438\u043c\u0438 \u043e\u0447\u0456\u043a\u0443\u0432\u0430\u043d\u043d\u044f\u043c\u0438 \u0456 \u043a\u043b\u0456\u043d\u0456\u0447\u043d\u0438\u043c\u0438 \u043e\u0446\u0456\u043d\u043a\u0430\u043c\u0438 \u0442\u0430 \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0438\u043c\u0438 \u0443\u044f\u0432\u043b\u0435\u043d\u043d\u044f\u043c\u0438 \u043f\u0440\u043e \u043f\u0440\u0438\u0447\u0438\u043d\u0438 \u2013 \u0432\u0441\u0435 \u0446\u0435 \u0432\u043f\u043b\u0438\u0432\u0430\u0454 \u043d\u0430 \u0442\u0435, \u044f\u043a, \u0437\u043e\u043a\u0440\u0435\u043c\u0430, \u0441\u043f\u0440\u0438\u0439\u043c\u0430\u0454\u0442\u044c\u0441\u044f \u0442\u0430 \u0456\u043d\u0442\u0435\u0440\u043d\u0430\u043b\u0456\u0437\u0443\u0454\u0442\u044c\u0441\u044f \u043a\u043b\u0456\u043d\u0456\u0447\u043d\u0430 \u043e\u0446\u0456\u043d\u043a\u0430 \u0440\u0438\u0437\u0438\u043a\u0443 \u0440\u0430\u043a\u0443 \u043c\u043e\u043b\u043e\u0447\u043d\u043e\u0457 \u0437\u0430\u043b\u043e\u0437\u0438. \u0425\u043e\u0447\u0430 \u043d\u0430\u0434\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u043d\u0456\u0447\u043d\u043e\u0457 \u043e\u0446\u0456\u043d\u043a\u0438 \u0440\u0438\u0437\u0438\u043a\u0443 \u043c\u0430\u043b\u043e \u0432\u043f\u043b\u0438\u0432\u0430\u0454 \u043d\u0430 \u0435\u043c\u043e\u0446\u0456\u0439\u043d\u0456 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438, \u0435\u043c\u043e\u0446\u0456\u0457, \u0449\u043e \u0440\u0430\u043d\u0456\u0448\u0435 \u0456\u0441\u043d\u0443\u0432\u0430\u043b\u0438 (\u043e\u0446\u0456\u043d\u0435\u043d\u0456 \u0434\u043e \u043f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a), \u0454 \u0441\u0438\u043b\u044c\u043d\u0438\u043c \u043f\u0440\u0435\u0434\u0438\u043a\u0442\u043e\u0440\u043e\u043c \u0442\u043e\u0433\u043e, \u044f\u043a \u043e\u0446\u0456\u043d\u043a\u0438 \u0440\u0438\u0437\u0438\u043a\u0443 \u0441\u043f\u0440\u0438\u0439\u043c\u0430\u044e\u0442\u044c\u0441\u044f \u0456 \u044f\u043a \u0440\u0435\u0430\u0433\u0443\u044e\u0442\u044c \u043d\u0430 \u043d\u0438\u0445 (<a href=\"https:\/\/research.manchester.ac.uk\/en\/publications\/psychological-impact-of-risk-stratified-screening-as-part-of-the-\">Although the provision of a clinical risk estimate has little impact on emotional outcomes, pre-existing emotions (assessed before risk is communicated) are a strong predictor of how risk estimates are perceived and reacted to).<\/a> \u0411\u0435\u0437 \u0443\u0441\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u043d\u044f \u0442\u0430\u043a\u0438\u0445 \u0442\u0438\u043f\u0456\u0432 \u043f\u0440\u043e\u0431\u043b\u0435\u043c \u043c\u0435\u0442\u043e\u0434\u0438 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438, \u044f\u043a\u0456 \u043c\u0438 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0454\u043c\u043e, \u043b\u0438\u0448\u0435 \u0434\u043e\u043f\u043e\u043c\u043e\u0436\u0443\u0442\u044c \u0443 \u043f\u0456\u0434\u0442\u0440\u0438\u043c\u0446\u0456 \u043e\u0431\u0491\u0440\u0443\u043d\u0442\u043e\u0432\u0430\u043d\u0438\u0445 \u0440\u0456\u0448\u0435\u043d\u044c \u0456 \u0442\u043e\u0447\u043d\u043e\u0457 \u043e\u0446\u0456\u043d\u043a\u0438 \u0440\u0438\u0437\u0438\u043a\u0456\u0432.<\/p>\n<p>\u041d\u0435\u0449\u043e\u0434\u0430\u0432\u043d\u043e \u043c\u0438 \u043f\u0456\u0434\u043a\u0440\u0435\u0441\u043b\u0438\u043b\u0438 \u0443 \u0441\u0438\u0441\u0442\u0435\u043c\u0430\u0442\u0438\u0447\u043d\u043e\u043c\u0443 \u043e\u0433\u043b\u044f\u0434\u0456 \u044f\u043a\u0456\u0441\u043d\u0438\u0445 \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u044c (<a href=\"https:\/\/www.nature.com\/articles\/s41416-022-01944-x\">systematic review of qualitative studies<\/a>), \u0449\u043e \u0442\u044f\u0436\u043a\u0456\u0441\u0442\u044c \u0440\u043e\u0434\u0438\u043d\u043d\u043e\u0433\u043e \u0440\u0430\u043a\u0443 \u043c\u043e\u043b\u043e\u0447\u043d\u043e\u0457 \u0437\u0430\u043b\u043e\u0437\u0438 \u0432\u043f\u043b\u0438\u0432\u0430\u0454 \u043d\u0430 \u0443\u0447\u0430\u0441\u0442\u044c \u0436\u0456\u043d\u043e\u043a \u0443 \u043f\u0440\u043e\u0444\u0456\u043b\u0430\u043a\u0442\u0438\u0447\u043d\u0456\u0439 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u0446\u0456. \u042f\u043a\u0449\u043e \u0440\u0430\u043a \u043c\u043e\u043b\u043e\u0447\u043d\u043e\u0457 \u0437\u0430\u043b\u043e\u0437\u0438 \u043d\u0435 \u0454 \u0433\u043e\u043b\u043e\u0432\u043d\u0438\u043c \u043f\u0440\u0456\u043e\u0440\u0438\u0442\u0435\u0442\u043e\u043c \u0443 \u043f\u043e\u0440\u0456\u0432\u043d\u044f\u043d\u043d\u0456 \u0437 \u0456\u043d\u0448\u0438\u043c\u0438 \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u043d\u044f\u043c\u0438, \u043f\u0440\u043e\u0444\u0456\u043b\u0430\u043a\u0442\u0438\u0447\u043d\u0438\u043c\u0438 \u0437\u0430\u0445\u043e\u0434\u0430\u043c\u0438 \u043c\u043e\u0436\u043d\u0430 \u0437\u043d\u0435\u0445\u0442\u0443\u0432\u0430\u0442\u0438, \u043e\u0441\u043a\u0456\u043b\u044c\u043a\u0438 \u0456\u043d\u0448\u0456 \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u043d\u044f \u0443 \u0440\u043e\u0434\u0438\u043d\u0456 \u0432\u0438\u043a\u043b\u0438\u043a\u0430\u044e\u0442\u044c \u0431\u0456\u043b\u044c\u0448\u0435 \u0437\u0430\u043d\u0435\u043f\u043e\u043a\u043e\u0454\u043d\u043d\u044f. \u0422\u0430\u043a \u0441\u0430\u043c\u043e, \u043a\u043e\u043b\u0438 \u043f\u043e\u043f\u0435\u0440\u0435\u0434\u043d\u0456 \u043e\u0447\u0456\u043a\u0443\u0432\u0430\u043d\u043d\u044f \u0449\u043e\u0434\u043e \u0440\u0438\u0437\u0438\u043a\u0443 \u043d\u0435 \u0437\u0431\u0456\u0433\u0430\u044e\u0442\u044c\u0441\u044f \u0437 \u043a\u043b\u0456\u043d\u0456\u0447\u043d\u043e\u044e \u043e\u0446\u0456\u043d\u043a\u043e\u044e \u0440\u0438\u0437\u0438\u043a\u0443, \u0436\u0456\u043d\u043a\u0438 \u043c\u043e\u0436\u0443\u0442\u044c \u0432\u0456\u0434\u0440\u0435\u0430\u0433\u0443\u0432\u0430\u0442\u0438 \u0456\u0437 \u0441\u0443\u043c\u043d\u0456\u0432\u043e\u043c \u0442\u0430 \u0448\u043e\u043a\u043e\u043c, \u043f\u0456\u0434\u0440\u0438\u0432\u0430\u044e\u0447\u0438 \u0434\u043e\u0432\u0456\u0440\u0443 \u0434\u043e \u043e\u0446\u0456\u043d\u043a\u0438. \u042f\u043a\u0449\u043e \u043a\u043b\u0456\u043d\u0456\u0447\u043d\u0430 \u043e\u0446\u0456\u043d\u043a\u0430 \u043d\u0435 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0430\u0454 \u0446\u0438\u043c \u0440\u0430\u043d\u0456\u0448\u0435 \u0456\u0441\u043d\u0443\u044e\u0447\u0438\u043c \u043f\u043e\u0433\u043b\u044f\u0434\u0430\u043c \u0442\u0430 \u043e\u0447\u0456\u043a\u0443\u0432\u0430\u043d\u043d\u044f\u043c, \u0437\u0430\u043f\u0440\u043e\u043f\u043e\u043d\u043e\u0432\u0430\u043d\u0456 \u0437\u043c\u0456\u043d\u0438 \u0432 \u0434\u0456\u0454\u0442\u0456 \u0430\u0431\u043e \u043f\u0440\u0438\u0439\u043e\u043c\u0456 \u043f\u0440\u043e\u0444\u0456\u043b\u0430\u043a\u0442\u0438\u0447\u043d\u0438\u0445 \u043f\u0440\u0435\u043f\u0430\u0440\u0430\u0442\u0456\u0432 \u043c\u043e\u0436\u0443\u0442\u044c \u043d\u0435 \u0431\u0440\u0430\u0442\u0438\u0441\u044f \u0434\u043e \u0443\u0432\u0430\u0433\u0438.<\/p>\n<p><strong>\u041d\u0430 \u0448\u043b\u044f\u0445\u0443 \u0434\u043e \u0431\u0456\u043b\u044c\u0448 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043f\u0456\u0434\u0445\u043e\u0434\u0443 \u0434\u043e \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438<\/strong><\/p>\n<p>\u0422\u0456, \u0445\u0442\u043e \u043e\u0442\u0440\u0438\u043c\u0443\u0454 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u0443 \u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0443 \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u043d\u044f, \u043d\u0435 \u0454 \u043f\u0430\u0441\u0438\u0432\u043d\u0438\u043c\u0438 \u043e\u0434\u0435\u0440\u0436\u0443\u0432\u0430\u0447\u0430\u043c\u0438 \u0446\u0456\u0454\u0457 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457. \u041d\u0430\u0442\u043e\u043c\u0456\u0441\u0442\u044c \u0446\u0456 \u043b\u044e\u0434\u0438 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c \u0441\u0432\u0456\u0439 \u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u0438\u0439 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442, \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0456 \u0443\u043f\u0435\u0440\u0435\u0434\u0436\u0435\u043d\u043d\u044f, \u0446\u0456\u043d\u043d\u043e\u0441\u0442\u0456 \u0442\u0430 \u0434\u043e\u0441\u0432\u0456\u0434, \u0449\u043e\u0431 \u043e\u0441\u043c\u0438\u0441\u043b\u0438\u0442\u0438 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044e \u043f\u0440\u043e \u0441\u0432\u0456\u0439 \u0440\u0438\u0437\u0438\u043a, \u0449\u043e \u043d\u0435 \u0437\u0430\u0432\u0436\u0434\u0438 \u043c\u043e\u0436\u0435 \u0437\u0431\u0456\u0433\u0430\u0442\u0438\u0441\u044f \u0437 \u043c\u0435\u0442\u043e\u044e \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0442\u043e\u0440\u0430 \u0447\u0438 \u043d\u0430\u0434\u0430\u043d\u0438\u043c \u0447\u0438\u0441\u043b\u043e\u0432\u0438\u043c \u0440\u0438\u0437\u0438\u043a\u043e\u043c.<\/p>\n<p>\u0412\u0456\u0434\u043a\u0440\u0438\u0442\u0438\u0439 \u0434\u0456\u0430\u043b\u043e\u0433 \u0437 \u0440\u0435\u0446\u0438\u043f\u0456\u0454\u043d\u0442\u0430\u043c\u0438 \u0440\u0438\u0437\u0438\u043a\u0443 \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u043d\u044f \u0454 \u043a\u043e\u0440\u0438\u0441\u043d\u0438\u043c, \u043e\u0441\u043a\u0456\u043b\u044c\u043a\u0438 \u0432\u0456\u043d \u043e\u0445\u043e\u043f\u043b\u044e\u0454 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0447\u0438\u0441\u043b\u043e\u0432\u0430 \u043e\u0446\u0456\u043d\u043a\u0430, \u0449\u043e\u0431 \u0446\u0456\u043b\u0456 \u0442\u0430 \u0437\u043d\u0430\u043d\u043d\u044f \u0437\u0456\u0439\u0448\u043b\u0438\u0441\u044f \u0434\u043e\u043a\u0443\u043f\u0438. \u0414\u043b\u044f \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0433\u043e \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u043c\u0435\u0434\u0438\u0447\u043d\u0456 \u043f\u0440\u0430\u0446\u0456\u0432\u043d\u0438\u043a\u0438 \u043f\u043e\u0432\u0438\u043d\u043d\u0456 \u043d\u0430\u0441\u0430\u043c\u043f\u0435\u0440\u0435\u0434 \u0432\u0438\u0437\u043d\u0430\u0447\u0438\u0442\u0438, \u044f\u043a\u0456 \u0437\u043d\u0430\u043d\u043d\u044f \u0442\u0430 \u0440\u043e\u0437\u0443\u043c\u0456\u043d\u043d\u044f \u043b\u044e\u0434\u0438\u043d\u0430 \u0432\u0436\u0435 \u043c\u0430\u0454 \u0449\u043e\u0434\u043e \u043f\u0435\u0432\u043d\u043e\u0433\u043e \u0440\u0438\u0437\u0438\u043a\u0443 \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u043d\u044f. \u0422\u0430\u043a\u0438\u043c \u0447\u0438\u043d\u043e\u043c, \u0444\u0430\u0445\u0456\u0432\u0446\u0456 \u0434\u0430\u0434\u0443\u0442\u044c \u0441\u043e\u0431\u0456 \u0442\u0430 \u0440\u0435\u0446\u0438\u043f\u0456\u0454\u043d\u0442\u0443 \u043c\u043e\u0436\u043b\u0438\u0432\u0456\u0441\u0442\u044c \u043e\u0431\u0433\u043e\u0432\u043e\u0440\u0438\u0442\u0438 \u0441\u043f\u0456\u043b\u044c\u043d\u0435 \u0440\u043e\u0437\u0443\u043c\u0456\u043d\u043d\u044f \u0442\u0430 \u043f\u043e\u043f\u0440\u0430\u0446\u044e\u0432\u0430\u0442\u0438 \u043d\u0430\u0434 \u043f\u043e\u043c\u0438\u043b\u043a\u043e\u0432\u0438\u043c\u0438 \u0443\u044f\u0432\u043b\u0435\u043d\u043d\u044f\u043c\u0438, \u0449\u043e\u0431 \u0443\u0437\u0433\u043e\u0434\u0438\u0442\u0438 \u0441\u0432\u043e\u0457 \u0446\u0456\u043b\u0456. \u0417\u0431\u0456\u043b\u044c\u0448\u0435\u043d\u043d\u044f \u0447\u0430\u0441\u0443, \u0449\u043e \u0432\u0438\u0442\u0440\u0430\u0447\u0430\u0454\u0442\u044c\u0441\u044f \u043d\u0430 \u043d\u0430\u0434\u0430\u043d\u043d\u044f \u0456\u043d\u0434\u0438\u0432\u0456\u0434\u0443\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0442\u0430 \u0430\u0434\u0430\u043f\u0442\u043e\u0432\u0430\u043d\u043e\u0433\u043e \u0437\u0432\u043e\u0440\u043e\u0442\u043d\u043e\u0433\u043e \u0437\u0432\u2019\u044f\u0437\u043a\u0443, \u0439\u043c\u043e\u0432\u0456\u0440\u043d\u043e, \u043f\u043e\u043a\u0440\u0430\u0449\u0438\u0442\u044c \u0442\u0435, \u044f\u043a \u0440\u0435\u0446\u0438\u043f\u0456\u0454\u043d\u0442\u0438 \u0431\u0443\u0434\u0443\u0442\u044c \u0434\u0443\u043c\u0430\u0442\u0438 \u043f\u0440\u043e \u0441\u0432\u0456\u0439 \u0440\u0438\u0437\u0438\u043a, \u0430 \u0442\u0430\u043a\u043e\u0436 \u043f\u0456\u0434\u0432\u0438\u0449\u0438\u0442\u044c \u0432\u043f\u0435\u0432\u043d\u0435\u043d\u0456\u0441\u0442\u044c \u043e\u0431\u043e\u0445 \u0441\u0442\u043e\u0440\u0456\u043d \u0443 \u0441\u043f\u0456\u043b\u044c\u043d\u043e\u043c\u0443 \u043f\u0440\u0438\u0439\u043d\u044f\u0442\u0442\u0456 \u043e\u0431\u0491\u0440\u0443\u043d\u0442\u043e\u0432\u0430\u043d\u0438\u0445 \u0440\u0456\u0448\u0435\u043d\u044c, \u0430 \u0442\u0430\u043a\u043e\u0436 \u0441\u043f\u0440\u0438\u044f\u0442\u0438\u043c\u0435 \u0441\u0442\u0456\u0439\u043a\u0438\u043c \u0437\u043c\u0456\u043d\u0430\u043c \u0443 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u0446\u0456 \u0449\u043e\u0434\u043e \u0437\u0434\u043e\u0440\u043e\u0432\u2019\u044f.<\/p>\n<p><strong>\u041f\u0440\u0430\u043a\u0442\u0438\u0447\u043d\u0456 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0456\u0457:<\/strong><\/p>\n<p><strong>\u042f\u043a\u0456 \u0446\u0456\u043b\u0456 \u0432\u0430\u0448\u043e\u0433\u043e \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 <\/strong>\u043f\u0435\u0440\u0448 \u043d\u0456\u0436 \u043d\u0430\u0434\u0430\u0432\u0430\u0442\u0438 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044e \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a \u0437\u0430\u0445\u0432\u043e\u0440\u044e\u0432\u0430\u043d\u043d\u044f, \u0432\u0430\u0436\u043b\u0438\u0432\u043e \u0441\u043f\u043e\u0447\u0430\u0442\u043a\u0443 \u0432\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0438, \u0447\u043e\u0433\u043e \u0432\u0438 \u043d\u0430\u043c\u0430\u0433\u0430\u0454\u0442\u0435\u0441\u044f \u0434\u043e\u0441\u044f\u0433\u0442\u0438, \u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438, \u0443\u0441\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u0439 \u0432\u0438\u0431\u0456\u0440. \u041f\u0456\u0441\u043b\u044f \u0442\u043e\u0433\u043e, \u044f\u043a \u0446\u0456\u043b\u0456 \u0432\u0441\u0442\u0430\u043d\u043e\u0432\u043b\u0435\u043d\u0456, \u0444\u0430\u0445\u0456\u0432\u0446\u0456 \u043f\u043e\u0432\u0438\u043d\u043d\u0456 \u0442\u0430\u043a\u043e\u0436 \u0440\u043e\u0437\u0433\u043b\u044f\u043d\u0443\u0442\u0438 \u0446\u0456\u043b\u0456 \u0440\u0435\u0446\u0438\u043f\u0456\u0454\u043d\u0442\u0430 \u00a0\u0442\u0430 \u043f\u0440\u0430\u0446\u044e\u0432\u0430\u0442\u0438 \u0440\u0430\u0437\u043e\u043c, \u0449\u043e\u0431 \u0437\u043d\u0430\u0439\u0442\u0438 \u0442\u043e\u0447\u043a\u0438 \u0434\u043e\u0442\u0438\u043a\u0443.<\/p>\n<ul>\n<li><strong> \u0412\u0456\u0434\u043a\u0440\u0438\u0439\u0442\u0435 \u0434\u0456\u0430\u043b\u043e\u0433 \u0437 \u0440\u0435\u0446\u0438\u043f\u0456\u0454\u043d\u0442\u043e\u043c \u2013 <\/strong>\u043d\u0430\u0434\u0430\u0439\u0442\u0435 \u0440\u0435\u0446\u0438\u043f\u0456\u0454\u043d\u0442\u0443 \u043c\u043e\u0436\u043b\u0438\u0432\u0456\u0441\u0442\u044c \u043f\u043e\u0434\u0456\u043b\u0438\u0442\u0438\u0441\u044f \u0441\u0432\u043e\u0457\u043c\u0438 \u0434\u0443\u043c\u043a\u0430\u043c\u0438, \u0449\u043e\u0431 \u043e\u0446\u0456\u043d\u0438\u0442\u0438 \u0440\u0456\u0437\u043d\u0456 \u0441\u043f\u043e\u0441\u043e\u0431\u0438, \u044f\u043a\u0438\u043c\u0438 \u0432\u0456\u043d \u043e\u0446\u0456\u043d\u044e\u0454 \u0441\u0432\u0456\u0439 \u0440\u0438\u0437\u0438\u043a, \u0456 \u0447\u0438 \u0432\u043e\u043b\u043e\u0434\u0456\u0454 \u0432\u0456\u043d \u043d\u0435\u043e\u0431\u0445\u0456\u0434\u043d\u0438\u043c\u0438 \u0437\u043d\u0430\u043d\u043d\u044f\u043c\u0438, \u0449\u043e\u0431 \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u0443\u0441\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u0439 \u0432\u0438\u0431\u0456\u0440, \u0456 \u0434\u043e\u043f\u043e\u043c\u043e\u0436\u0456\u0442\u044c \u0439\u043e\u043c\u0443 \u0443 \u0432\u0438\u0431\u043e\u0440\u0456, \u044f\u043a\u0438\u043c \u0431\u0438 \u0432\u0456\u043d \u043d\u0435 \u0431\u0443\u0432.<\/li>\n<li><strong>\u041f\u043e\u0432\u0430\u0436\u043d\u043e \u043f\u0440\u0438\u043f\u0438\u043d\u044f\u0439\u0442\u0435 \u043d\u0435\u043f\u043e\u0440\u043e\u0437\u0443\u043c\u0456\u043d\u043d\u044f<\/strong> \u2013 \u043f\u043e\u043f\u0440\u0430\u0446\u044e\u0439\u0442\u0435 \u0437 \u0440\u0435\u0446\u0438\u043f\u0456\u0454\u043d\u0442\u043e\u043c, \u0449\u043e\u0431 \u043e\u0431\u0433\u043e\u0432\u043e\u0440\u0438\u0442\u0438 \u043d\u0435\u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u0456 \u0456\u0434\u0435\u0457 \u0442\u0430 \u0437\u0430\u043f\u043e\u0432\u043d\u0438\u0442\u0438 \u043f\u0440\u043e\u0433\u0430\u043b\u0438\u043d\u0438 \u0443 \u0437\u043d\u0430\u043d\u043d\u044f\u0445. \u0426\u0435 \u0437\u0430\u043a\u043b\u0430\u0434\u0435 \u043e\u0441\u043d\u043e\u0432\u0443 \u0434\u043b\u044f \u043f\u0440\u0438\u0439\u043d\u044f\u0442\u0442\u044f \u0431\u0456\u043b\u044c\u0448 \u043e\u0431\u0491\u0440\u0443\u043d\u0442\u043e\u0432\u0430\u043d\u0438\u0445 \u0440\u0456\u0448\u0435\u043d\u044c, \u044f\u043a\u0449\u043e \u0446\u0435 \u0454 \u043c\u0435\u0442\u043e\u044e \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457.<\/li>\n<\/ul>\n<p><strong>\u25cf \u041d\u0430\u043b\u0430\u0448\u0442\u0443\u0439\u0442\u0435 \u0441\u0432\u043e\u0454 \u0441\u043f\u0456\u043b\u043a\u0443\u0432\u0430\u043d\u043d\u044f \u2013 <\/strong>\u043f\u043e\u0434\u0443\u043c\u0430\u0439\u0442\u0435 \u043f\u0440\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438 \u0440\u0435\u0446\u0438\u043f\u0456\u0454\u043d\u0442\u0430 \u0442\u0430 \u0432\u0441\u0442\u0430\u043d\u043e\u0432\u0456\u0442\u044c \u0441\u043f\u043e\u0441\u043e\u0431\u0438 \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0456 \u0437\u043d\u0430\u043d\u044c, \u0449\u043e\u0431 \u0431\u0440\u0430\u0442\u0438 \u0443\u0447\u0430\u0441\u0442\u044c \u0443 \u0437\u043c\u0456\u0441\u0442\u043e\u0432\u043d\u043e\u043c\u0443 \u043e\u0431\u0433\u043e\u0432\u043e\u0440\u0435\u043d\u043d\u0456. \u0426\u0435 \u043c\u043e\u0436\u0435 \u0431\u0443\u0442\u0438 \u0437\u0440\u043e\u0431\u043b\u0435\u043d\u043e \u0448\u043b\u044f\u0445\u043e\u043c \u043d\u0430\u0448\u0430\u0440\u0443\u0432\u0430\u043d\u043d\u044f \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457, \u043d\u0430\u0434\u0430\u043d\u043d\u044f\u043c \u043a\u043e\u0440\u043e\u0442\u043a\u043e\u0457 \u0430\u0431\u043e \u00ab\u043e\u0441\u043d\u043e\u0432\u043d\u043e\u0457\u00bb \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 (<a href=\"https:\/\/journals.sagepub.com\/doi\/abs\/10.1177\/0272989X08327066\">by providing brief or \u2018gist\u2019 information<\/a>), \u044f\u043a\u0430 \u043f\u043e\u0442\u0456\u043c \u043f\u0456\u0434\u043a\u0440\u0456\u043f\u043b\u044e\u0454\u0442\u044c\u0441\u044f \u0434\u043e\u043a\u043b\u0430\u0434\u043d\u0456\u0448\u0438\u043c \u043c\u0430\u0442\u0435\u0440\u0456\u0430\u043b\u043e\u043c, \u044f\u043a\u0449\u043e \u0446\u0435 \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u043e.<\/p>\n<p><em>\u041f\u0435\u0440\u0435\u043a\u043b\u0430\u0434\u0430\u0447:<\/em>\u00a0\u00a0 \u041e\u043b\u044c\u0433\u0430 \u0413\u0430\u0431\u0435\u043b\u043a\u043e\u0432\u0430<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Victoria Woof and David French, Manchester Centre for Health Psychology, University of Manchester, UK Traditionally in medicine and health psychology, healthcare professionals have provided patients with their personalised disease risks with the aim of preventing disease. Where risk communication [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":2779,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-2775","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication"],"translation":{"provider":"WPGlobus","version":"3.0.2","language":"uk","enabled_languages":["en","id","my","bg","zh","hr","cz","da","de","es","fr","gr","he","it","ja","kr","lv","lt","hu","nl","no","pl","pt","ro","ru","sk","sr","fi","et","sv","tr","uk","hi","sw","ta"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"id":{"title":true,"content":true,"excerpt":false},"my":{"title":true,"content":true,"excerpt":false},"bg":{"title":true,"content":true,"excerpt":false},"zh":{"title":true,"content":true,"excerpt":false},"hr":{"title":false,"content":false,"excerpt":false},"cz":{"title":true,"content":true,"excerpt":false},"da":{"title":true,"content":true,"excerpt":false},"de":{"title":true,"content":true,"excerpt":false},"es":{"title":true,"content":true,"excerpt":false},"fr":{"title":true,"content":true,"excerpt":false},"gr":{"title":false,"content":false,"excerpt":false},"he":{"title":false,"content":false,"excerpt":false},"it":{"title":true,"content":true,"excerpt":false},"ja":{"title":true,"content":true,"excerpt":false},"kr":{"title":false,"content":false,"excerpt":false},"lv":{"title":true,"content":true,"excerpt":false},"lt":{"title":false,"content":false,"excerpt":false},"hu":{"title":false,"content":false,"excerpt":false},"nl":{"title":true,"content":true,"excerpt":false},"no":{"title":false,"content":false,"excerpt":false},"pl":{"title":true,"content":true,"excerpt":false},"pt":{"title":false,"content":false,"excerpt":false},"ro":{"title":false,"content":false,"excerpt":false},"ru":{"title":true,"content":true,"excerpt":false},"sk":{"title":true,"content":true,"excerpt":false},"sr":{"title":false,"content":false,"excerpt":false},"fi":{"title":true,"content":true,"excerpt":false},"et":{"title":false,"content":false,"excerpt":false},"sv":{"title":false,"content":false,"excerpt":false},"tr":{"title":true,"content":true,"excerpt":false},"uk":{"title":true,"content":true,"excerpt":false},"hi":{"title":false,"content":false,"excerpt":false},"sw":{"title":false,"content":false,"excerpt":false},"ta":{"title":false,"content":false,"excerpt":false}}},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"{:en}By Victoria Woof and David French, Manchester Centre for Health Psychology, University of Manchester, UK Traditionally in medicine and health psychology, healthcare professionals have provided patients with their personalised disease risks with the aim of preventing disease. Where risk communication facilitates changes to health behaviour, it can potentially reduce the development of disease and find\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Victoria Woof&nbsp;and&nbsp;David French\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"uk_UA\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Practical Health Psychology - \u0417\u0430\u0441\u0442\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u043d\u0430\u0443\u043a\u043e\u0432\u0438\u0445 \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u044c \u0443 \u043f\u0440\u0430\u043a\u0442\u0438\u0446\u0456, \u043a\u0440\u043e\u043a \u0437\u0430 \u043a\u0440\u043e\u043a\u043e\u043c\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432 - Practical Health Psychology\" \/>\n\t\t<meta property=\"og:description\" content=\"{:en}By Victoria Woof and David French, Manchester Centre for Health Psychology, University of Manchester, UK Traditionally in medicine and health psychology, healthcare professionals have provided patients with their personalised disease risks with the aim of preventing disease. Where risk communication facilitates changes to health behaviour, it can potentially reduce the development of disease and find\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2023-03-22T10:29:02+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-11-04T13:57:02+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432 - Practical Health Psychology\" \/>\n\t\t<meta name=\"twitter:description\" content=\"{:en}By Victoria Woof and David French, Manchester Centre for Health Psychology, University of Manchester, UK Traditionally in medicine and health psychology, healthcare professionals have provided patients with their personalised disease risks with the aim of preventing disease. Where risk communication facilitates changes to health behaviour, it can potentially reduce the development of disease and find\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#blogposting\",\"name\":\"\\u0415\\u0444\\u0435\\u043a\\u0442\\u0438\\u0432\\u043d\\u0435 \\u0456\\u043d\\u0444\\u043e\\u0440\\u043c\\u0443\\u0432\\u0430\\u043d\\u043d\\u044f \\u043f\\u0440\\u043e \\u0440\\u0438\\u0437\\u0438\\u043a\\u0438 \\u2013 \\u0446\\u0435 \\u0431\\u0456\\u043b\\u044c\\u0448\\u0435, \\u043d\\u0456\\u0436 \\u0437\\u043c\\u0456\\u043d\\u0430 \\u043f\\u043e\\u0432\\u0435\\u0434\\u0456\\u043d\\u043a\\u0438: \\u0434\\u0430\\u0432\\u0430\\u0439\\u0442\\u0435 \\u043f\\u043e\\u0433\\u043e\\u0432\\u043e\\u0440\\u0438\\u043c\\u043e \\u043f\\u0440\\u043e \\u043e\\u0441\\u043e\\u0431\\u0438\\u0441\\u0442\\u0443e\\u043e\\u0446\\u0456\\u043d\\u043a\\u0443 \\u0440\\u0438\\u0437\\u0438\\u043a\\u0456\\u0432 - Practical Health Psychology\",\"headline\":\"\\u0415\\u0444\\u0435\\u043a\\u0442\\u0438\\u0432\\u043d\\u0435 \\u0456\\u043d\\u0444\\u043e\\u0440\\u043c\\u0443\\u0432\\u0430\\u043d\\u043d\\u044f \\u043f\\u0440\\u043e \\u0440\\u0438\\u0437\\u0438\\u043a\\u0438 \\u2013 \\u0446\\u0435 \\u0431\\u0456\\u043b\\u044c\\u0448\\u0435, \\u043d\\u0456\\u0436 \\u0437\\u043c\\u0456\\u043d\\u0430 \\u043f\\u043e\\u0432\\u0435\\u0434\\u0456\\u043d\\u043a\\u0438: \\u0434\\u0430\\u0432\\u0430\\u0439\\u0442\\u0435 \\u043f\\u043e\\u0433\\u043e\\u0432\\u043e\\u0440\\u0438\\u043c\\u043e \\u043f\\u0440\\u043e \\u043e\\u0441\\u043e\\u0431\\u0438\\u0441\\u0442\\u0443e\\u043e\\u0446\\u0456\\u043d\\u043a\\u0443 \\u0440\\u0438\\u0437\\u0438\\u043a\\u0456\\u0432\",\"author\":{\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/author\\\/easyphpadmin\\\/?mab_v3=2775#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/effective-risk-communication.jpg\",\"width\":1379,\"height\":919},\"datePublished\":\"2023-03-22T10:29:02+00:00\",\"dateModified\":\"2025-11-04T13:57:02+00:00\",\"inLanguage\":\"uk\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#webpage\"},\"articleSection\":\"Communication\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/category\\\/communication\\\/#listItem\",\"name\":\"Communication\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/category\\\/communication\\\/#listItem\",\"position\":2,\"name\":\"Communication\",\"item\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/category\\\/communication\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#listItem\",\"name\":\"\\u0415\\u0444\\u0435\\u043a\\u0442\\u0438\\u0432\\u043d\\u0435 \\u0456\\u043d\\u0444\\u043e\\u0440\\u043c\\u0443\\u0432\\u0430\\u043d\\u043d\\u044f \\u043f\\u0440\\u043e \\u0440\\u0438\\u0437\\u0438\\u043a\\u0438 \\u2013 \\u0446\\u0435 \\u0431\\u0456\\u043b\\u044c\\u0448\\u0435, \\u043d\\u0456\\u0436 \\u0437\\u043c\\u0456\\u043d\\u0430 \\u043f\\u043e\\u0432\\u0435\\u0434\\u0456\\u043d\\u043a\\u0438: \\u0434\\u0430\\u0432\\u0430\\u0439\\u0442\\u0435 \\u043f\\u043e\\u0433\\u043e\\u0432\\u043e\\u0440\\u0438\\u043c\\u043e \\u043f\\u0440\\u043e \\u043e\\u0441\\u043e\\u0431\\u0438\\u0441\\u0442\\u0443e\\u043e\\u0446\\u0456\\u043d\\u043a\\u0443 \\u0440\\u0438\\u0437\\u0438\\u043a\\u0456\\u0432\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#listItem\",\"position\":3,\"name\":\"\\u0415\\u0444\\u0435\\u043a\\u0442\\u0438\\u0432\\u043d\\u0435 \\u0456\\u043d\\u0444\\u043e\\u0440\\u043c\\u0443\\u0432\\u0430\\u043d\\u043d\\u044f \\u043f\\u0440\\u043e \\u0440\\u0438\\u0437\\u0438\\u043a\\u0438 \\u2013 \\u0446\\u0435 \\u0431\\u0456\\u043b\\u044c\\u0448\\u0435, \\u043d\\u0456\\u0436 \\u0437\\u043c\\u0456\\u043d\\u0430 \\u043f\\u043e\\u0432\\u0435\\u0434\\u0456\\u043d\\u043a\\u0438: \\u0434\\u0430\\u0432\\u0430\\u0439\\u0442\\u0435 \\u043f\\u043e\\u0433\\u043e\\u0432\\u043e\\u0440\\u0438\\u043c\\u043e \\u043f\\u0440\\u043e \\u043e\\u0441\\u043e\\u0431\\u0438\\u0441\\u0442\\u0443e\\u043e\\u0446\\u0456\\u043d\\u043a\\u0443 \\u0440\\u0438\\u0437\\u0438\\u043a\\u0456\\u0432\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/category\\\/communication\\\/#listItem\",\"name\":\"Communication\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/#organization\",\"name\":\"Practical Health Psychology\",\"description\":\"\\u0417\\u0430\\u0441\\u0442\\u043e\\u0441\\u0443\\u0432\\u0430\\u043d\\u043d\\u044f \\u043d\\u0430\\u0443\\u043a\\u043e\\u0432\\u0438\\u0445 \\u0434\\u043e\\u0441\\u043b\\u0456\\u0434\\u0436\\u0435\\u043d\\u044c \\u0443 \\u043f\\u0440\\u0430\\u043a\\u0442\\u0438\\u0446\\u0456, \\u043a\\u0440\\u043e\\u043a \\u0437\\u0430 \\u043a\\u0440\\u043e\\u043a\\u043e\\u043c\",\"url\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/author\\\/easyphpadmin\\\/?mab_v3=2775#author\",\"url\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/author\\\/easyphpadmin\\\/?mab_v3=2775\",\"name\":\"Victoria Woof&nbsp;and&nbsp;David French\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/cbb19c8b4f8d99bf4253c98494f9a400debaedaca15f98aa0dc6b7b5a14897c5?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Victoria Woof&nbsp;and&nbsp;David French\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#webpage\",\"url\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/\",\"name\":\"\\u0415\\u0444\\u0435\\u043a\\u0442\\u0438\\u0432\\u043d\\u0435 \\u0456\\u043d\\u0444\\u043e\\u0440\\u043c\\u0443\\u0432\\u0430\\u043d\\u043d\\u044f \\u043f\\u0440\\u043e \\u0440\\u0438\\u0437\\u0438\\u043a\\u0438 \\u2013 \\u0446\\u0435 \\u0431\\u0456\\u043b\\u044c\\u0448\\u0435, \\u043d\\u0456\\u0436 \\u0437\\u043c\\u0456\\u043d\\u0430 \\u043f\\u043e\\u0432\\u0435\\u0434\\u0456\\u043d\\u043a\\u0438: \\u0434\\u0430\\u0432\\u0430\\u0439\\u0442\\u0435 \\u043f\\u043e\\u0433\\u043e\\u0432\\u043e\\u0440\\u0438\\u043c\\u043e \\u043f\\u0440\\u043e \\u043e\\u0441\\u043e\\u0431\\u0438\\u0441\\u0442\\u0443e\\u043e\\u0446\\u0456\\u043d\\u043a\\u0443 \\u0440\\u0438\\u0437\\u0438\\u043a\\u0456\\u0432 - Practical Health Psychology\",\"description\":\"{:en}By Victoria Woof and David French, Manchester Centre for Health Psychology, University of Manchester, UK Traditionally in medicine and health psychology, healthcare professionals have provided patients with their personalised disease risks with the aim of preventing disease. Where risk communication facilitates changes to health behaviour, it can potentially reduce the development of disease and find\",\"inLanguage\":\"uk\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/author\\\/easyphpadmin\\\/?mab_v3=2775#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/author\\\/easyphpadmin\\\/?mab_v3=2775#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/effective-risk-communication.jpg\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#mainImage\",\"width\":1379,\"height\":919},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/2023\\\/03\\\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\\\/#mainImage\"},\"datePublished\":\"2023-03-22T10:29:02+00:00\",\"dateModified\":\"2025-11-04T13:57:02+00:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/#website\",\"url\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/\",\"name\":\"Practical Health Psychology\",\"description\":\"\\u0417\\u0430\\u0441\\u0442\\u043e\\u0441\\u0443\\u0432\\u0430\\u043d\\u043d\\u044f \\u043d\\u0430\\u0443\\u043a\\u043e\\u0432\\u0438\\u0445 \\u0434\\u043e\\u0441\\u043b\\u0456\\u0434\\u0436\\u0435\\u043d\\u044c \\u0443 \\u043f\\u0440\\u0430\\u043a\\u0442\\u0438\\u0446\\u0456, \\u043a\\u0440\\u043e\\u043a \\u0437\\u0430 \\u043a\\u0440\\u043e\\u043a\\u043e\\u043c\",\"inLanguage\":\"uk\",\"publisher\":{\"@id\":\"https:\\\/\\\/practicalhealthpsychology.com\\\/uk\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432 - Practical Health Psychology","description":"{:en}By Victoria Woof and David French, Manchester Centre for Health Psychology, University of Manchester, UK Traditionally in medicine and health psychology, healthcare professionals have provided patients with their personalised disease risks with the aim of preventing disease. Where risk communication facilitates changes to health behaviour, it can potentially reduce the development of disease and find","canonical_url":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#blogposting","name":"\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432 - Practical Health Psychology","headline":"\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432","author":{"@id":"https:\/\/practicalhealthpsychology.com\/uk\/author\/easyphpadmin\/?mab_v3=2775#author"},"publisher":{"@id":"https:\/\/practicalhealthpsychology.com\/uk\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/practicalhealthpsychology.com\/wp-content\/uploads\/2023\/03\/effective-risk-communication.jpg","width":1379,"height":919},"datePublished":"2023-03-22T10:29:02+00:00","dateModified":"2025-11-04T13:57:02+00:00","inLanguage":"uk","mainEntityOfPage":{"@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#webpage"},"isPartOf":{"@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#webpage"},"articleSection":"Communication"},{"@type":"BreadcrumbList","@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/practicalhealthpsychology.com\/uk#listItem","position":1,"name":"Home","item":"https:\/\/practicalhealthpsychology.com\/uk","nextItem":{"@type":"ListItem","@id":"https:\/\/practicalhealthpsychology.com\/uk\/category\/communication\/#listItem","name":"Communication"}},{"@type":"ListItem","@id":"https:\/\/practicalhealthpsychology.com\/uk\/category\/communication\/#listItem","position":2,"name":"Communication","item":"https:\/\/practicalhealthpsychology.com\/uk\/category\/communication\/","nextItem":{"@type":"ListItem","@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#listItem","name":"\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432"},"previousItem":{"@type":"ListItem","@id":"https:\/\/practicalhealthpsychology.com\/uk#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#listItem","position":3,"name":"\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432","previousItem":{"@type":"ListItem","@id":"https:\/\/practicalhealthpsychology.com\/uk\/category\/communication\/#listItem","name":"Communication"}}]},{"@type":"Organization","@id":"https:\/\/practicalhealthpsychology.com\/uk\/#organization","name":"Practical Health Psychology","description":"\u0417\u0430\u0441\u0442\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u043d\u0430\u0443\u043a\u043e\u0432\u0438\u0445 \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u044c \u0443 \u043f\u0440\u0430\u043a\u0442\u0438\u0446\u0456, \u043a\u0440\u043e\u043a \u0437\u0430 \u043a\u0440\u043e\u043a\u043e\u043c","url":"https:\/\/practicalhealthpsychology.com\/uk\/"},{"@type":"Person","@id":"https:\/\/practicalhealthpsychology.com\/uk\/author\/easyphpadmin\/?mab_v3=2775#author","url":"https:\/\/practicalhealthpsychology.com\/uk\/author\/easyphpadmin\/?mab_v3=2775","name":"Victoria Woof&nbsp;and&nbsp;David French","image":{"@type":"ImageObject","@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/cbb19c8b4f8d99bf4253c98494f9a400debaedaca15f98aa0dc6b7b5a14897c5?s=96&d=mm&r=g","width":96,"height":96,"caption":"Victoria Woof&nbsp;and&nbsp;David French"}},{"@type":"WebPage","@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#webpage","url":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/","name":"\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432 - Practical Health Psychology","description":"{:en}By Victoria Woof and David French, Manchester Centre for Health Psychology, University of Manchester, UK Traditionally in medicine and health psychology, healthcare professionals have provided patients with their personalised disease risks with the aim of preventing disease. Where risk communication facilitates changes to health behaviour, it can potentially reduce the development of disease and find","inLanguage":"uk","isPartOf":{"@id":"https:\/\/practicalhealthpsychology.com\/uk\/#website"},"breadcrumb":{"@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#breadcrumblist"},"author":{"@id":"https:\/\/practicalhealthpsychology.com\/uk\/author\/easyphpadmin\/?mab_v3=2775#author"},"creator":{"@id":"https:\/\/practicalhealthpsychology.com\/uk\/author\/easyphpadmin\/?mab_v3=2775#author"},"image":{"@type":"ImageObject","url":"https:\/\/practicalhealthpsychology.com\/wp-content\/uploads\/2023\/03\/effective-risk-communication.jpg","@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#mainImage","width":1379,"height":919},"primaryImageOfPage":{"@id":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/#mainImage"},"datePublished":"2023-03-22T10:29:02+00:00","dateModified":"2025-11-04T13:57:02+00:00"},{"@type":"WebSite","@id":"https:\/\/practicalhealthpsychology.com\/uk\/#website","url":"https:\/\/practicalhealthpsychology.com\/uk\/","name":"Practical Health Psychology","description":"\u0417\u0430\u0441\u0442\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u043d\u0430\u0443\u043a\u043e\u0432\u0438\u0445 \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u044c \u0443 \u043f\u0440\u0430\u043a\u0442\u0438\u0446\u0456, \u043a\u0440\u043e\u043a \u0437\u0430 \u043a\u0440\u043e\u043a\u043e\u043c","inLanguage":"uk","publisher":{"@id":"https:\/\/practicalhealthpsychology.com\/uk\/#organization"}}]},"og:locale":"uk_UA","og:site_name":"Practical Health Psychology - \u0417\u0430\u0441\u0442\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u043d\u0430\u0443\u043a\u043e\u0432\u0438\u0445 \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u044c \u0443 \u043f\u0440\u0430\u043a\u0442\u0438\u0446\u0456, \u043a\u0440\u043e\u043a \u0437\u0430 \u043a\u0440\u043e\u043a\u043e\u043c","og:type":"article","og:title":"\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432 - Practical Health Psychology","og:description":"{:en}By Victoria Woof and David French, Manchester Centre for Health Psychology, University of Manchester, UK Traditionally in medicine and health psychology, healthcare professionals have provided patients with their personalised disease risks with the aim of preventing disease. Where risk communication facilitates changes to health behaviour, it can potentially reduce the development of disease and find","og:url":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/","article:published_time":"2023-03-22T10:29:02+00:00","article:modified_time":"2025-11-04T13:57:02+00:00","twitter:card":"summary_large_image","twitter:title":"\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432 - Practical Health Psychology","twitter:description":"{:en}By Victoria Woof and David French, Manchester Centre for Health Psychology, University of Manchester, UK Traditionally in medicine and health psychology, healthcare professionals have provided patients with their personalised disease risks with the aim of preventing disease. Where risk communication facilitates changes to health behaviour, it can potentially reduce the development of disease and find"},"aioseo_meta_data":{"post_id":"2775","title":null,"description":null,"keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":{"faqs":[],"keyPoints":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2024-07-02 13:53:14","updated":"2025-11-04 14:09:56","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/practicalhealthpsychology.com\/uk\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/practicalhealthpsychology.com\/uk\/category\/communication\/\" title=\"Communication\">Communication<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<strong>\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432<\/strong>\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/practicalhealthpsychology.com\/uk"},{"label":"Communication","link":"https:\/\/practicalhealthpsychology.com\/uk\/category\/communication\/"},{"label":"<strong>\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0435 \u0456\u043d\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0440\u0438\u0437\u0438\u043a\u0438 \u2013 \u0446\u0435 \u0431\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0437\u043c\u0456\u043d\u0430 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438: \u0434\u0430\u0432\u0430\u0439\u0442\u0435 \u043f\u043e\u0433\u043e\u0432\u043e\u0440\u0438\u043c\u043e \u043f\u0440\u043e \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0443e\u043e\u0446\u0456\u043d\u043a\u0443 \u0440\u0438\u0437\u0438\u043a\u0456\u0432<\/strong>","link":"https:\/\/practicalhealthpsychology.com\/uk\/2023\/03\/effective-risk-communication-is-about-more-than-behaviour-change-lets-talk-about-personal-risk-appraisals\/"}],"_links":{"self":[{"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/posts\/2775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/comments?post=2775"}],"version-history":[{"count":27,"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/posts\/2775\/revisions"}],"predecessor-version":[{"id":4550,"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/posts\/2775\/revisions\/4550"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/media\/2779"}],"wp:attachment":[{"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/media?parent=2775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/categories?post=2775"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/practicalhealthpsychology.com\/uk\/wp-json\/wp\/v2\/tags?post=2775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}