{"id":1714,"date":"2020-08-25T12:02:32","date_gmt":"2020-08-25T12:02:32","guid":{"rendered":"http:\/\/practicalhealthpsychology.com\/?p=1714"},"modified":"2025-11-04T14:17:23","modified_gmt":"2025-11-04T14:17:23","slug":"how-to-maintain-health-behaviours-long-term","status":"publish","type":"post","link":"https:\/\/practicalhealthpsychology.com\/ru\/2020\/08\/how-to-maintain-health-behaviours-long-term\/","title":{"rendered":"\u041a\u0430\u043a \u043f\u0440\u0438\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u0437\u0434\u043e\u0440\u043e\u0432\u043e\u0433\u043e \u043e\u0431\u0440\u0430\u0437\u0430 \u0436\u0438\u0437\u043d\u0438?"},"content":{"rendered":"<p><strong>Dominika Kwasnicka, \u0423\u043d\u0438\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442 SWPS, Poland and University of Melbourne, \u0410\u0432\u0441\u0442\u0440\u0430\u043b\u0438\u044f\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u041a\u043b\u044e\u0447\u0435\u0432\u0430\u044f \u0446\u0435\u043b\u044c <\/span><a href=\"https:\/\/books.google.pl\/books?id=jyE-E9939wkC&amp;printsec=frontcover&amp;dq=planning+health+promotion+programs+an+intervention+mapping+approach&amp;hl=en&amp;sa=X&amp;ved=0ahUKEwilhN7l98jlAhV_xMQBHVg3CScQ6AEIKTAA#v=onepage&amp;q=planning%20health%20promotion%20programs%20an%20intervention%20mapping%20approach&amp;f=false\"><span style=\"font-weight: 400;\">\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c<\/span><\/a><span style=\"font-weight: 400;\"> \u0437\u0434\u043e\u0440\u043e\u0432\u044c\u044f \u2013 \u0441\u043f\u043e\u0441\u043e\u0431\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u0434\u043b\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u043c\u0443 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u044e \u043f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0445 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0439 \u0438 \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044b \u0437\u0434\u0440\u0430\u0432\u043e\u043e\u0445\u0440\u0430\u043d\u0435\u043d\u0438\u044f \u0431\u044b\u043b\u0438 \u0441\u043f\u043e\u0441\u043e\u0431\u043d\u044b \u043f\u043e\u043c\u043e\u0433\u0430\u0442\u044c \u043f\u0430\u0446\u0438\u0435\u043d\u0442\u0430\u043c \u0443\u043b\u0443\u0447\u0448\u0430\u0442\u044c \u0438\u0441\u0445\u043e\u0434\u044b \u0438 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c \u043f\u043e\u0437\u0438\u0442\u0438\u0432\u043d\u044b\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u043e\u0431\u0440\u0430\u0437\u0430 \u0436\u0438\u0437\u043d\u0438. \u0418\u0437\u0432\u0435\u0441\u0442\u043d\u043e, \u0447\u0442\u043e \u0432\u0441\u0442\u0430\u0442\u044c \u043d\u0430 \u043f\u0443\u0442\u044c \u0437\u0434\u043e\u0440\u043e\u0432\u044b\u0445 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0439 \u043e\u0431\u0440\u0430\u0437\u0430 \u0436\u0438\u0437\u043d\u0438 \u043d\u0435\u043f\u0440\u043e\u0441\u0442\u043e, \u0438 \u043f\u043e\u0436\u0430\u043b\u0443\u0439 <\/span><a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pubmed\/21196792\"><span style=\"font-weight: 400;\">\u0435\u0449\u0451<\/span><\/a><span style=\"font-weight: 400;\"> \u0441\u043b\u043e\u0436\u043d\u0435\u0435 \u2013 \u043f\u0440\u0438\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u0435\u0433\u043e \u0434\u043e\u043b\u0433\u043e\u0435 \u0432\u0440\u0435\u043c\u044f. \u0412\u043e\u043f\u0440\u043e\u0441, \u043f\u043e\u0447\u0435\u043c\u0443 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c \u0442\u0430\u043a \u0441\u043b\u043e\u0436\u043d\u043e, \u043e\u0441\u0442\u0430\u0451\u0442\u0441\u044f \u043e\u0442\u043a\u0440\u044b\u0442\u044b\u043c \u0434\u043b\u044f \u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0438\u0438.<\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">\u0427\u0442\u043e\u0431\u044b \u043d\u0430 \u043d\u0435\u0433\u043e \u043e\u0442\u0432\u0435\u0442\u0438\u0442\u044c, \u043d\u0430\u0448\u0430 \u0433\u0440\u0443\u043f\u043f\u0430 \u0440\u0430\u0441\u0441\u043c\u043e\u0442\u0440\u0435\u043b\u0430 \u0442\u0435\u043e\u0440\u0438\u0438, \u043e\u0431\u044a\u044f\u0441\u043d\u044f\u044e\u0449\u0438\u0435, \u043a\u0430\u043a \u043b\u044e\u0434\u0438 \u0438\u0437\u043c\u0435\u043d\u044f\u044e\u0442 \u0438 \u0437\u0430\u0442\u0435\u043c \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u044e\u0442 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c \u043f\u043e\u0437\u0438\u0442\u0438\u0432\u043d\u044b\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f: \u043e\u0442\u043a\u0430\u0437 \u043e\u0442 \u043a\u0443\u0440\u0435\u043d\u0438\u044f, \u043f\u043e\u0432\u044b\u0448\u0435\u043d\u0438\u0435 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0438 \u0434\u0440\u0443\u0433\u0438\u0435. \u041c\u044b \u0438\u0434\u0435\u043d\u0442\u0438\u0444\u0438\u0446\u0438\u0440\u043e\u0432\u0430\u043b\u0438 <\/span><a href=\"https:\/\/www.tandfonline.com\/doi\/full\/10.1080\/17437199.2016.1151372\"><span style=\"font-weight: 400;\">100 \u0442\u0435\u043e\u0440\u0438\u0439<\/span><\/a><span style=\"font-weight: 400;\">. \u0418\u0445 \u043c\u043e\u0436\u043d\u043e \u043e\u0431\u043e\u0431\u0449\u0438\u0442\u044c \u0432 \u043f\u044f\u0442\u044c \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0445 \u043d\u0430\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0439 \u2013 \u0438 \u044d\u0442\u043e \u0445\u043e\u0440\u043e\u0448\u0430\u044f \u043d\u043e\u0432\u043e\u0441\u0442\u044c \u0434\u043b\u044f \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u043e\u0432 \u0437\u0434\u0440\u0430\u0432\u043e\u043e\u0445\u0440\u0430\u043d\u0435\u043d\u0438\u044f, \u043f\u043e\u0442\u043e\u043c\u0443 \u0447\u0442\u043e \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e \u043f\u0440\u0438\u043c\u0435\u043d\u0435\u043d\u0438\u0435 \u0434\u0430\u043d\u043d\u044b\u0445 \u0442\u0435\u043e\u0440\u0438\u0439 \u043d\u0430 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0435.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><b>\u041f\u043e\u0434\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u0435 \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0438\u0438<\/b><span style=\"font-weight: 400;\"> \u0432\u0430\u0436\u043d\u043e, \u043a\u043e\u0433\u0434\u0430 \u043d\u0430\u0447\u0438\u043d\u0430\u0435\u0442\u0441\u044f \u043d\u043e\u0432\u044b\u0439 \u043e\u0431\u0440\u0430\u0437 \u0436\u0438\u0437\u043d\u0438, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u0435 \u0441\u043f\u043e\u0440\u0442\u0438\u0432\u043d\u043e\u0433\u043e \u0437\u0430\u043b\u0430, \u043f\u0435\u0440\u0432\u044b\u0435 \u043f\u0440\u043e\u0431\u0435\u0436\u043a\u0438, \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e\u0435 \u043f\u0438\u0442\u0430\u043d\u0438\u0435 \u0438\u043b\u0438 \u043e\u0442\u043a\u0430\u0437 \u043e\u0442 \u0444\u0430\u0441\u0442\u0444\u0443\u0434\u0430, \u043b\u0438\u0431\u043e \u043e\u0442\u043a\u0430\u0437 \u043e\u0442 \u0438\u0437\u0431\u044b\u0442\u043a\u0430 \u0430\u043b\u043a\u043e\u0433\u043e\u043b\u044f. \u041d\u0435\u0443\u0434\u0438\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e, \u0447\u0442\u043e \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0438\u044f \u043a\u0440\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u0432\u0430\u0436\u043d\u0430 \u0434\u043b\u044f \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f \u0434\u043e\u043b\u0433\u043e\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u043e\u0431\u0440\u0430\u0437\u0430 \u0436\u0438\u0437\u043d\u0438. \u041c\u043e\u0442\u0438\u0432\u0430\u0446\u0438\u044f <\/span><a href=\"https:\/\/practicalhealthpsychology.com\/2019\/01\/motivation-and-the-first-steps-toward-physical-activity\/\"><span style=\"font-weight: 400;\">\u043c\u0435\u043d\u044f\u0435\u0442\u0441\u044f<\/span><\/a><span style=\"font-weight: 400;\"> \u0432\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438, \u0438 \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c \u043d\u043e\u0432\u044b\u0439 \u043e\u0431\u0440\u0430\u0437 \u0436\u0438\u0437\u043d\u0438, \u043d\u0443\u0436\u043d\u043e \u0437\u043d\u0430\u0442\u044c \u043a\u0430\u043a, \u0434\u0430\u0436\u0435 \u043f\u0440\u0438 \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u0438 \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0438\u0438. \u042d\u0442\u043e \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043e\u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0438\u043c\u043e, \u0435\u0441\u043b\u0438 \u0432\u044b \u0437\u0430\u0440\u0430\u043d\u0435\u0435 <\/span><a href=\"https:\/\/www.tandfonline.com\/doi\/abs\/10.1080\/17437199.2013.766832\"><span style=\"font-weight: 400;\">\u0441\u043f\u043b\u0430\u043d\u0438\u0440\u0443\u0435\u0442\u0435<\/span><\/a><span style=\"font-weight: 400;\">, \u0447\u0442\u043e \u0431\u0443\u0434\u0435\u0442\u0435 \u0434\u0435\u043b\u0430\u0442\u044c \u0432 \u043c\u043e\u043c\u0435\u043d\u0442 \u043f\u043e\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u0442\u0440\u0443\u0434\u043d\u043e\u0441\u0442\u0435\u0439. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u00ab\u0432 \u0441\u043b\u0443\u0447\u0430\u0435 \u043f\u0440\u043e\u043b\u0438\u0432\u043d\u043e\u0433\u043e \u0434\u043e\u0436\u0434\u044f \u044f \u0431\u0443\u0434\u0443 \u0437\u0430\u043d\u0438\u043c\u0430\u0442\u044c\u0441\u044f \u0434\u043e\u043c\u0430 \u0432\u043c\u0435\u0441\u0442\u043e \u043f\u0440\u043e\u0431\u0435\u0436\u043a\u0438 \u0438\u043b\u0438 \u0441\u043f\u043e\u0440\u0442\u0437\u0430\u043b\u0430\u00bb<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>\u0421\u0430\u043c\u043e\u0440\u0435\u0433\u0443\u043b\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435<\/b><span style=\"font-weight: 400;\"> \u0432\u043a\u043b\u044e\u0447\u0430\u0435\u0442 \u043f\u0440\u0438\u0441\u043c\u043e\u0442\u0440 \u0437\u0430 \u0442\u0435\u043c, \u0447\u0442\u043e \u0432\u044b \u0434\u0435\u043b\u0430\u0435\u0442\u0435. <\/span><a href=\"https:\/\/practicalhealthpsychology.com\/2018\/07\/self-regulation-from-theory-to-practice-supporting-your-patients-goals-for-change\/\"><span style=\"font-weight: 400;\">\u041e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u0435<\/span><\/a><span style=\"font-weight: 400;\"> \u043e\u0431\u0440\u0430\u0437\u0430 \u0436\u0438\u0437\u043d\u0438 \u0432\u0430\u0436\u043d\u043e, \u0447\u0442\u043e\u0431\u044b \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e\u0441\u0442\u044c \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0439, \u0430 \u0437\u043d\u0430\u0447\u0438\u0442 \u0438\u043c\u0435\u0442\u044c \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0430\u043a\u0442\u0438\u0432\u043d\u043e \u0438\u0437\u043c\u0435\u043d\u0438\u0442\u044c\u0441\u044f, \u0435\u0441\u043b\u0438 \u043f\u043e\u0442\u0440\u0435\u0431\u0443\u0435\u0442\u0441\u044f. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0447\u0442\u043e\u0431\u044b \u0443\u0437\u043d\u0430\u0442\u044c, \u043d\u0443\u0436\u043d\u043e \u043b\u0438 \u0447\u0442\u043e-\u0442\u043e \u0434\u0435\u043b\u0430\u0442\u044c \u0441 \u0443\u0440\u043e\u0432\u043d\u0435\u043c \u0444\u0438\u0437\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438, \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0435\u0436\u0435\u0434\u043d\u0435\u0432\u043d\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438. \u0414\u043b\u044f \u044d\u0442\u043e\u0433\u043e \u043c\u043e\u0436\u043d\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u0433\u0430\u0434\u0436\u0435\u0442\u044b \u0441 \u0444\u0443\u043d\u043a\u0446\u0438\u0435\u0439 \u0441\u0447\u0451\u0442\u0430 \u0448\u0430\u0433\u043e\u0432. <\/span><a href=\"https:\/\/www.who.int\/dietphysicalactivity\/factsheet_adults\/en\/\"><span style=\"font-weight: 400;\">\u0420\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u0430<\/span><\/a><span style=\"font-weight: 400;\"> \u0412\u0441\u0435\u043c\u0438\u0440\u043d\u043e\u0439 \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u0430\u0446\u0438\u0438 \u0437\u0434\u0440\u0430\u0432\u043e\u043e\u0445\u0440\u0430\u043d\u0435\u043d\u0438\u044f \u0443\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442, \u0447\u0442\u043e \u043d\u0443\u0436\u043d\u043e \u043a\u0430\u043a \u043c\u0438\u043d\u0438\u043c\u0443\u043c 30 \u043c\u0438\u043d\u0443\u0442 \u0443\u043c\u0435\u0440\u0435\u043d\u043d\u043e\u0439 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0432 \u0434\u0435\u043d\u044c, \u0438 \u0435\u0441\u043b\u0438 \u0412\u044b \u0432\u044b\u044f\u0441\u043d\u044f\u0435\u0442\u0435, \u0447\u0442\u043e \u0434\u0430\u043b\u0435\u043a\u0438 \u043e\u0442 \u0442\u0430\u043a\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f, \u043f\u043e\u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c <\/span><a href=\"https:\/\/practicalhealthpsychology.com\/2017\/04\/the-power-of-planning\/\"><span style=\"font-weight: 400;\">\u0441\u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u0442\u044c<\/span><\/a><span style=\"font-weight: 400;\"> \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f, \u043e\u0441\u0442\u0430\u0432\u0430\u0442\u044c\u0441\u044f \u0430\u043a\u0442\u0438\u0432\u043d\u044b\u043c\u0438 \u0440\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u043e \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u0443\u0442\u043e\u0447\u043d\u0435\u043d\u0438\u044e, \u043a\u043e\u0433\u0434\u0430, \u0433\u0434\u0435 \u0438 \u043a\u0430\u043a.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>\u0420\u0435\u0441\u0443\u0440\u0441\u044b<\/b><span style=\"font-weight: 400;\"> \u0432\u0430\u0436\u043d\u044b \u0434\u043b\u044f \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u043e\u0431\u0440\u0430\u0437\u0430 \u0436\u0438\u0437\u043d\u0438 \u0438 \u0432\u043a\u043b\u044e\u0447\u0430\u044e\u0442 \u0432 \u0441\u0435\u0431\u044f \u0444\u0438\u0437\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0438 \u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u043a\u043e\u043c\u043f\u043e\u043d\u0435\u043d\u0442. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0441\u043b\u043e\u0436\u043d\u043e \u043e\u0441\u0442\u0430\u0432\u0430\u0442\u044c\u0441\u044f \u0437\u0434\u043e\u0440\u043e\u0432\u044b\u043c (\u0434\u0435\u043b\u0430\u0442\u044c \u0443\u043f\u0440\u0430\u0436\u043d\u0435\u043d\u0438\u044f, \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e \u043f\u0438\u0442\u0430\u0442\u044c\u0441\u044f), \u043a\u043e\u0433\u0434\u0430 \u043d\u0430\u0445\u043e\u0434\u0438\u0448\u044c\u0441\u044f \u0432 \u0441\u0442\u0440\u0435\u0441\u0441\u0435, \u043a\u043e\u0433\u0434\u0430 \u0447\u0443\u0432\u0441\u0442\u0432\u0443\u0435\u0448\u044c \u0441\u0435\u0431\u044f \u043f\u043e\u0434\u0430\u0432\u043b\u0435\u043d\u043d\u044b\u043c \u0438\u043b\u0438 \u043d\u0435 \u0441\u043f\u0430\u043b \u043d\u043e\u0447\u044c. \u0414\u043b\u044f \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0430\u043d\u0438\u044f \u0437\u0434\u043e\u0440\u043e\u0432\u044b\u0445 \u0441\u0442\u0435\u0440\u0435\u043e\u0442\u0438\u043f\u043e\u0432 \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u043d\u0443\u0436\u043d\u043e \u043c\u043d\u043e\u0433\u043e \u0440\u0435\u0441\u0443\u0440\u0441\u0430, \u0442\u043e \u0435\u0441\u0442\u044c \u043d\u0443\u0436\u043d\u043e \u0447\u0443\u0432\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u0441\u0435\u0431\u044f \u043f\u043e\u043b\u043d\u044b\u043c \u0441\u0438\u043b, \u043e\u0442\u0434\u043e\u0445\u043d\u0443\u0432\u0448\u0438\u043c \u0438 \u043d\u0435 \u0432 \u0441\u0442\u0440\u0435\u0441\u0441\u0435. \u0424\u0438\u0437\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0440\u0435\u0441\u0443\u0440\u0441 \u0442\u043e\u0436\u0435 \u0432\u0430\u0436\u0435\u043d: \u043d\u0443\u0436\u043d\u043e \u043f\u043e\u0441\u0442\u0440\u043e\u0438\u0442\u044c \u043e\u043a\u0440\u0443\u0436\u0435\u043d\u0438\u0435, \u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u0437\u0434\u043e\u0440\u043e\u0432\u044c\u044e. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043c\u044b \u043d\u0435 \u043c\u043e\u0436\u0435\u043c \u043d\u043e\u0440\u043c\u0430\u043b\u044c\u043d\u043e \u043f\u0438\u0442\u0430\u0442\u044c\u0441\u044f, \u0435\u0441\u043b\u0438 \u043d\u0435\u0442 \u0434\u043e\u0441\u0442\u0443\u043f\u0430 \u043a \u0437\u0434\u043e\u0440\u043e\u0432\u043e\u0439 \u043f\u0438\u0449\u0435, \u0438 \u043c\u044b \u043d\u0435 \u043c\u043e\u0436\u0435\u043c \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u044c \u043b\u0435\u043a\u0430\u0440\u0441\u0442\u0432\u0430, \u0435\u0441\u043b\u0438 \u0438\u0445 \u043f\u0440\u043e\u0441\u0442\u043e \u043d\u0435\u0442 \u0432 \u043d\u0430\u043b\u0438\u0447\u0438\u0438.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>\u041f\u0440\u0438\u0432\u044b\u0447\u043a\u0438<\/b><span style=\"font-weight: 400;\"> \u2013 \u0432\u0441\u0435 \u0433\u043e\u0432\u043e\u0440\u044f\u0442 \u043e \u043f\u0440\u0438\u0432\u044b\u0447\u043a\u0430\u0445, \u0438 \u043e\u0431\u044b\u0447\u043d\u043e \u043b\u044e\u0434\u0438 \u043f\u043e\u043d\u0438\u043c\u0430\u044e\u0442 \u0438\u0445 <\/span><a href=\"https:\/\/dictionary.cambridge.org\/dictionary\/english\/habit\"><span style=\"font-weight: 400;\">\u043d\u0435 \u0441\u043e\u0432\u0441\u0435\u043c<\/span><\/a><span style=\"font-weight: 400;\"> \u0442\u0430\u043a, \u043a\u0430\u043a \u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0438. \u0414\u043b\u044f \u043c\u0435\u0434\u0438\u0446\u0438\u043d\u0441\u043a\u043e\u0433\u043e \u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0430 <\/span><a href=\"https:\/\/www.tandfonline.com\/doi\/full\/10.1080\/17437199.2013.876238\"><span style=\"font-weight: 400;\">\u043f\u0440\u0438\u0432\u044b\u0447\u043a\u0438<\/span><\/a><span style=\"font-weight: 400;\"> \u0432\u044b\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u044e\u0442\u0441\u044f, \u043a\u043e\u0433\u0434\u0430 \u0432 \u043e\u0442\u0432\u0435\u0442 \u043d\u0430 \u0442\u0440\u0438\u0433\u0433\u0435\u0440\u043d\u0443\u044e \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u044e \u0447\u0435\u043b\u043e\u0432\u0435\u043a \u043f\u043e\u043b\u0443\u0447\u0430\u0435\u0442 \u0436\u0435\u043b\u0430\u0435\u043c\u044b\u0439 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442. \u0412\u0440\u0435\u0434\u043d\u044b\u0435 \u043f\u0440\u0438\u0432\u044b\u0447\u043a\u0438, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043a\u0443\u0440\u0435\u043d\u0438\u0435 \u0438\u043b\u0438 \u0435\u0434\u0443 \u043f\u043e\u0437\u0434\u043d\u0438\u043c \u0432\u0435\u0447\u0435\u0440\u043e\u043c, \u0442\u0440\u0443\u0434\u043d\u043e \u0438\u0437\u043c\u0435\u043d\u0438\u0442\u044c, \u043f\u043e\u0441\u043a\u043e\u043b\u044c\u043a\u0443 \u043e\u043d\u0438 \u0441\u0442\u0430\u043d\u043e\u0432\u044f\u0442\u0441\u044f \u0435\u0441\u0442\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u044b, \u043e\u0440\u0433\u0430\u043d\u0438\u0447\u043d\u044b \u0438 \u043e \u043d\u0438\u0445 \u0447\u0435\u043b\u043e\u0432\u0435\u043a \u043d\u0435 \u0437\u0430\u0434\u0443\u043c\u044b\u0432\u0430\u0435\u0442\u0441\u044f. \u0427\u0442\u043e\u0431\u044b \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c \u0437\u0434\u043e\u0440\u043e\u0432\u044b\u0439 \u043e\u0431\u0440\u0430\u0437 \u0436\u0438\u0437\u043d\u0438, \u043d\u0443\u0436\u043d\u043e \u0440\u0430\u0437\u043e\u0440\u0432\u0430\u0442\u044c \u0432\u0440\u0435\u0434\u043d\u044b\u0435 \u043f\u0440\u0438\u0432\u044b\u0447\u043a\u0438 \u0438 \u0441\u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043f\u043e\u043b\u0435\u0437\u043d\u044b\u0435. \u041f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0438\u044f <\/span><a href=\"https:\/\/practicalhealthpsychology.com\/2016\/01\/getting-into-the-habit-applying-the-science-of-habit-formation-to-the-real-world\/\"><span style=\"font-weight: 400;\">\u0434\u0430\u0451\u0442<\/span><\/a><span style=\"font-weight: 400;\"> \u043c\u043d\u043e\u0433\u043e \u0440\u0435\u0446\u0435\u043f\u0442\u043e\u0432 \u0434\u043b\u044f \u044d\u0442\u043e\u0433\u043e. \u041d\u043e\u0432\u044b\u0435 \u0445\u043e\u0440\u043e\u0448\u0438\u0435 \u043f\u0440\u0438\u0432\u044b\u0447\u043a\u0438 \u043e\u0431\u044b\u0447\u043d\u043e \u0442\u0440\u0435\u0431\u0443\u044e\u0442 <\/span><a href=\"http:\/\/citeseerx.ist.psu.edu\/viewdoc\/download?doi=10.1.1.695.830&amp;rep=rep1&amp;type=pdf\"><span style=\"font-weight: 400;\">\u0432\u0440\u0435\u043c\u0435\u043d\u0438<\/span><\/a><span style=\"font-weight: 400;\">, \u0447\u0442\u043e\u0431\u044b \u0441\u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u0442\u044c\u0441\u044f, \u043a\u0430\u043a \u0438 \u0447\u0442\u043e\u0431\u044b \u0438\u0437\u0431\u0430\u0432\u0438\u0442\u044c\u0441\u044f \u043e\u0442 \u0441\u0442\u0430\u0440\u044b\u0445. \u041f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0439 \u0441\u043f\u043e\u0441\u043e\u0431 \u0440\u0430\u0437\u0432\u0438\u0442\u044c \u043f\u0440\u0438\u0432\u044b\u0447\u043a\u0443 \u2013 \u0432\u0441\u0435\u0433\u0434\u0430 \u043e\u0442\u0432\u0435\u0447\u0430\u0442\u044c \u043d\u0443\u0436\u043d\u044b\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c \u043d\u0430 \u0432\u044b\u0431\u0440\u0430\u043d\u043d\u044b\u0435 \u0441\u043e\u0431\u044b\u0442\u0438\u044f \u0438 \u0432\u043f\u0435\u0447\u0430\u0442\u043b\u0435\u043d\u0438\u044f.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u041d\u0430\u043a\u043e\u043d\u0435\u0446, <\/span><b>\u043e\u043a\u0440\u0443\u0436\u0435\u043d\u0438\u0435<\/b><span style=\"font-weight: 400;\">, \u043c\u0435\u0441\u0442\u043e \u0438 \u043b\u044e\u0434\u0438 \u0432\u043e\u043a\u0440\u0443\u0433 \u0434\u043e\u043b\u0436\u043d\u044b \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c \u043d\u0430\u0441 \u0432 \u0437\u0434\u043e\u0440\u043e\u0432\u043e\u043c \u043f\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0438. \u041d\u0435\u0440\u0435\u0434\u043a\u043e \u043f\u0440\u0438 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0438 \u043e\u0431\u0440\u0430\u0437\u0430 \u0436\u0438\u0437\u043d\u0438 \u0442\u0440\u0435\u0431\u0443\u0435\u0442\u0441\u044f <\/span><a href=\"https:\/\/www.behavioraleconomics.com\/resources\/mini-encyclopedia-of-be\/nudge\/\"><span style=\"font-weight: 400;\">\u0438\u0437\u043c\u0435\u043d\u0438\u0442\u044c<\/span><\/a><span style=\"font-weight: 400;\"> \u0438 \u043e\u043a\u0440\u0443\u0436\u0430\u044e\u0449\u0443\u044e \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c. \u041b\u044e\u0434\u0438 \u0432\u043e\u043a\u0440\u0443\u0433 \u2013 \u0432\u0430\u0436\u043d\u0430\u044f \u0447\u0430\u0441\u0442\u044c \u044d\u0442\u043e <\/span><a href=\"https:\/\/practicalhealthpsychology.com\/2018\/01\/social-support-and-health-behavior-how-to-move-from-well-intentioned-to-skilled-support\/\"><span style=\"font-weight: 400;\">\u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438<\/span><\/a><span style=\"font-weight: 400;\">. \u0421\u0435\u043c\u044c\u044f, \u0434\u0440\u0443\u0437\u044c\u044f \u0438 \u043b\u044e\u0434\u0438, \u0441 \u043a\u043e\u0442\u043e\u0440\u044b\u043c\u0438 \u043c\u044b \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u043c \u0432\u0440\u0435\u043c\u044f, \u0432\u043b\u0438\u044f\u044e\u0442 \u0438 \u043d\u0430 \u0442\u043e, \u043d\u0430\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0437\u0434\u043e\u0440\u043e\u0432\u044b\u0439 \u043d\u0430\u0448 \u043e\u0431\u0440\u0430\u0437 \u0436\u0438\u0437\u043d\u0438. \u041e\u043d\u0438 \u043c\u043e\u0433\u0443\u0442 \u043f\u043e\u043c\u043e\u0447\u044c \u043d\u0430\u043c \u043f\u0440\u043e\u0441\u0442\u043e \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u044f \u0438\u043b\u0438 \u0441\u0442\u0430\u043d\u043e\u0432\u044f\u0441\u044c \u0440\u043e\u043b\u0435\u0432\u044b\u043c\u0438 \u043c\u043e\u0434\u0435\u043b\u044f\u043c\u0438, \u043d\u043e \u043c\u043e\u0433\u0443\u0442 \u0438 \u043d\u0435\u0441\u0442\u0438 \u043f\u043b\u043e\u0445\u043e\u0435 \u0432\u043b\u0438\u044f\u043d\u0438\u0435, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044f \u0437\u0430\u043a\u0443\u0440\u0438\u0442\u044c \u0438\u043b\u0438 \u0432\u044b\u043f\u0438\u0442\u044c. \u041d\u0435 \u043d\u0443\u0436\u043d\u043e \u043f\u043e\u043d\u0438\u043c\u0430\u0442\u044c \u044d\u0442\u043e \u043a\u0430\u043a \u0437\u0430\u043f\u0440\u0435\u0442 \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u044c \u0432\u0440\u0435\u043c\u044f \u0441 \u0434\u0440\u0443\u0437\u044c\u044f\u043c\u0438, \u043d\u0435 \u0432\u0435\u0434\u0443\u0449\u0438\u043c\u0438 \u0437\u0434\u043e\u0440\u043e\u0432\u044b\u0439 \u043e\u0431\u0440\u0430\u0437 \u0436\u0438\u0437\u043d\u0438. \u041d\u043e \u043d\u0443\u0436\u043d\u043e <\/span><a href=\"https:\/\/www.tandfonline.com\/eprint\/7jxgECAMUbvMQ7WzAKvs\/full\"><span style=\"font-weight: 400;\">\u043f\u043e\u0434\u0435\u043b\u0438\u0442\u044c\u0441\u044f<\/span><\/a><span style=\"font-weight: 400;\"> \u0441\u0432\u043e\u0438\u043c \u043f\u043b\u0430\u043d\u043e\u043c \u043d\u0430 \u0443\u043b\u0443\u0447\u0448\u0435\u043d\u0438\u0435 \u0437\u0434\u043e\u0440\u043e\u0432\u044c\u044f \u0438 \u043f\u0440\u0438\u043d\u044f\u0442\u044c \u0442\u0432\u0451\u0440\u0434\u043e\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435 \u043d\u0435 \u043f\u043e\u0434\u0432\u0435\u0440\u0433\u0430\u0442\u044c\u0441\u044f \u0434\u0430\u0432\u043b\u0435\u043d\u0438\u044e \u0434\u0440\u0443\u0433\u0438\u0445. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043e\u0442\u043a\u0430\u0437\u0430\u0432\u0448\u0438\u0441\u044c \u043e\u0442 \u0442\u0440\u0435\u0442\u044c\u0435\u0433\u043e \u043a\u0443\u0441\u043a\u0430 \u043f\u0438\u0440\u043e\u0433\u0430.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u041a\u0430\u043a \u0432\u0434\u043e\u0445\u043d\u043e\u0432\u0438\u0442\u044c \u043f\u0430\u0446\u0438\u0435\u043d\u0442\u043e\u0432 \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u043d\u0430\u0447\u0430\u0442\u044c, \u043d\u043e \u0438 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c \u0437\u0434\u043e\u0440\u043e\u0432\u044b\u0439 \u043e\u0431\u0440\u0430\u0437 \u0436\u0438\u0437\u043d\u0438?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u041f\u0440\u0430\u043a\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><b>\u041e\u0441\u0442\u0430\u0432\u0430\u0442\u044c\u0441\u044f \u043c\u043e\u0442\u0438\u0432\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u043c<\/b><span style=\"font-weight: 400;\"> \u2013 \u043b\u0435\u0433\u043a\u043e \u0441\u043a\u0430\u0437\u0430\u0442\u044c, \u043d\u043e \u043d\u0435\u043f\u0440\u043e\u0441\u0442\u043e \u0441\u0434\u0435\u043b\u0430\u0442\u044c. \u0421\u043f\u0440\u043e\u0441\u0438\u0442\u0435 \u043f\u0430\u0446\u0438\u0435\u043d\u0442\u043e\u0432, <\/span><i><span style=\"font-weight: 400;\">\u043f\u043e\u0447\u0435\u043c\u0443<\/span><\/i><span style=\"font-weight: 400;\"> \u043e\u043d\u0438 \u0445\u043e\u0442\u044f\u0442 \u0438\u0437\u043c\u0435\u043d\u0438\u0442\u044c \u043e\u0431\u0440\u0430\u0437 \u0436\u0438\u0437\u043d\u0438 \u0438 \u043f\u0440\u0438\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u0435\u0433\u043e; \u043c\u043e\u0436\u043d\u043e \u0443\u043f\u043e\u043c\u044f\u043d\u0443\u0442\u044c \u0443\u0441\u043f\u0435\u0448\u043d\u044b\u0435 \u0441\u043b\u0443\u0447\u0430\u0438 \u0438\u0437 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>\u041e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c<\/b><span style=\"font-weight: 400;\"> \u2013 \u043f\u043e\u0441\u043e\u0432\u0435\u0442\u0443\u0439\u0442\u0435 \u043f\u0430\u0446\u0438\u0435\u043d\u0442\u0430\u043c \u0441\u0430\u043c\u043e\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u044c\u043d\u043e \u0441\u043b\u0435\u0434\u0438\u0442\u044c, \u043a\u0430\u043a \u0438 \u0447\u0442\u043e \u043e\u043d\u0438 \u0434\u0435\u043b\u0430\u044e\u0442, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043a\u0430\u043a \u0438 \u043a\u043e\u0433\u0434\u0430 \u0441\u043f\u044f\u0442, \u0434\u0432\u0438\u0433\u0430\u044e\u0442\u0441\u044f, \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u044e\u0442 \u043f\u0438\u0449\u0443, \u043b\u0435\u043a\u0430\u0440\u0441\u0442\u0432\u0430.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>\u0412\u0441\u0435\u043c \u043d\u0443\u0436\u043d\u044b \u0440\u0435\u0441\u0443\u0440\u0441\u044b<\/b><span style=\"font-weight: 400;\"> \u2013 \u0443\u0431\u0435\u0434\u0438\u0442\u0435\u0441\u044c, \u0447\u0442\u043e \u043f\u0430\u0446\u0438\u0435\u043d\u0442\u044b \u0440\u0430\u0441\u043f\u043e\u043b\u0430\u0433\u0430\u044e\u0442 \u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u043c \u0438 \u0444\u0438\u0437\u0438\u0447\u0435\u0441\u043a\u0438\u043c \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u043c, \u0432\u043a\u043b\u044e\u0447\u0430\u044f \u043d\u043e\u0440\u043c\u0430\u043b\u044c\u043d\u044b\u0439 \u0441\u043e\u043d \u0438 \u0434\u043e\u0441\u0442\u0443\u043f \u043a \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u043c\u0443 \u043f\u0438\u0442\u0430\u043d\u0438\u044e.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>\u0420\u0430\u0431\u043e\u0442\u0430\u0439\u0442\u0435 \u043d\u0430\u0434 \u043f\u0440\u0438\u0432\u044b\u0447\u043a\u0430\u043c\u0438<\/b><span style=\"font-weight: 400;\">. \u041d\u0430\u043b\u0438\u0447\u0438\u0435 \u0437\u0434\u043e\u0440\u043e\u0432\u044b\u0445 \u043f\u0440\u0438\u0432\u044b\u0447\u0435\u043a \u2013 \u043b\u0443\u0447\u0448\u0438\u0439 \u043f\u0440\u0435\u0434\u0438\u043a\u0442\u043e\u0440 \u0434\u043e\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u044b\u0445 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0439 \u043e\u0431\u0440\u0430\u0437\u0430 \u0436\u0438\u0437\u043d\u0438. \u0427\u0442\u043e\u0431\u044b \u0440\u0430\u0437\u0432\u0438\u0442\u044c \u0438\u0445, \u043f\u0430\u0446\u0438\u0435\u043d\u0442\u0443 \u043c\u043e\u0436\u043d\u043e \u0441\u043e\u0437\u0434\u0430\u0442\u044c \u00ab\u0435\u0441\u043b\u0438\u2013\u0442\u043e\u00bb \u043f\u043b\u0430\u043d, \u0441\u043e\u0435\u0434\u0438\u043d\u044f\u044e\u0449\u0438\u0439 \u043c\u043e\u043c\u0435\u043d\u0442\u044b \u043f\u0440\u043e\u0438\u0441\u0445\u043e\u0434\u044f\u0449\u0435\u0433\u043e \u0441 \u0442\u0440\u0435\u0431\u0443\u0435\u043c\u044b\u043c \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435\u043c, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u00ab\u0435\u0441\u043b\u0438 \u0443\u0432\u0438\u0436\u0443 \u043a\u0440\u043e\u0441\u0441\u043e\u0432\u043a\u0438 \u0440\u044f\u0434\u043e\u043c \u0441 \u0434\u0432\u0435\u0440\u044c\u044e, \u043f\u043e\u0439\u0434\u0443 \u043f\u0440\u043e\u0433\u0443\u043b\u044f\u044e\u0441\u044c\u00bb.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>\u0421\u0440\u0435\u0434\u0430 \u0434\u043e\u043b\u0436\u043d\u0430 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c<\/b><span style=\"font-weight: 400;\">: \u043f\u0430\u0446\u0438\u0435\u043d\u0442\u0443 \u043d\u0443\u0436\u043d\u043e \u0431\u044b\u0442\u044c \u043f\u043e\u0433\u0440\u0443\u0436\u0451\u043d\u043d\u044b\u043c \u0432 \u0441\u0440\u0435\u0434\u0443, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0441\u043f\u043e\u0441\u043e\u0431\u0441\u0442\u0432\u0443\u0435\u0442 \u0437\u0434\u043e\u0440\u043e\u0432\u044b\u043c \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f\u043c, \u0432\u043a\u043b\u044e\u0447\u0430\u0435\u0442 \u0440\u0435\u0441\u0443\u0440\u0441\u044b \u0438 \u0441\u043f\u043e\u0441\u043e\u0431\u0441\u0442\u0432\u0443\u044e\u0449\u0438\u0445 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f\u043c \u043b\u044e\u0434\u0435\u0439. \u0425\u043e\u0440\u043e\u0448\u043e \u0431\u044b \u043f\u0440\u043e\u0432\u0435\u0440\u0438\u0442\u044c, \u043d\u0430\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043c\u0435\u0441\u0442\u043e \u043f\u0440\u043e\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u0438 \u043c\u0435\u0441\u0442\u043e \u0440\u0430\u0431\u043e\u0442\u044b \u043f\u0430\u0446\u0438\u0435\u043d\u0442\u0430 \u043f\u043e\u043c\u043e\u0433\u0430\u044e\u0442 \u0437\u0434\u043e\u0440\u043e\u0432\u043e\u043c\u0443 \u043e\u0431\u0440\u0430\u0437\u0443 \u0436\u0438\u0437\u043d\u0438, \u0438 \u0435\u0441\u043b\u0438 \u043d\u0435\u0442 \u2013 \u043a\u0430\u043a \u044d\u0442\u043e \u0443\u043b\u0443\u0447\u0448\u0438\u0442\u044c. \u041f\u0430\u0446\u0438\u0435\u043d\u0442 \u0442\u0430\u043a\u0436\u0435 \u043c\u043e\u0436\u0435\u0442 \u043e\u0431\u0440\u0430\u0442\u0438\u0442\u044c\u0441\u044f \u043f\u0440\u044f\u043c\u043e \u043a \u0441\u0435\u043c\u044c\u0435 \u0438 \u0434\u0440\u0443\u0437\u044c\u044f\u043c \u0437\u0430 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u0432 \u0434\u043e\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u043e\u043c \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0438 \u043e\u0431\u0440\u0430\u0437\u0430 \u0436\u0438\u0437\u043d\u0438.<\/span><\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>By Dominika Kwasnicka, SWPS University, Poland and University of Melbourne, Australia The ultimate goal of health promotion programmes is to promote long-lasting change and health care professionals can play a role and help patients to improve their health outcomes and 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